Highspot Team
We deliver the only unified enablement platform that drives GTM productivity. By combining guided selling, continuous learning, and always-on coaching into one seamless experience backed by end-to-end analytics, our platform empowers your GTM teams to break down silos and drive predictable growth.
We are focused on realizing the full potential of AI for GTM teams in our purpose-built platform. Highspot delivers a unified experience and analytics, ensuring unmatched AI accuracy and relevance to improve productivity across your entire GTM team. Executing your strategic initiatives with Highspot increases revenue, drives consistent rep performance, and increases sales and marketing return on investment.
Posts by Highspot Team
50 articles by this author
Highspot launches breakthrough agentic platform for go-to-market teams
Highspot’s Summer Product Launch '25 debuts AI-powered Agents that guide GTM teams with insights from conversations, content, and buyer behavior.
5 min read
Highspot winter release reinvents sales coaching with AI breakthroughs
Highspot's Winter '25 release delivers AI-driven coaching, scaling winning sales behaviors, improving GTM performance, and driving predictable revenue growth.
4 min read
Highspot and industry leaders on AI-powered strategies and sales success
Learn how Highspot and industry leaders leverage AI to revolutionize sales enablement. Learn strategies for content governance and data-driven decision-making.
6 min read
Highspot Launches First and Only GTM Enablement Platform
Highspot unveils new AI-driven product advancements that help customers take products and services to market as the platform crosses 20 million connected users.
4 min read
Highspot Brings AI-Driven, Personalized Coaching at Scale to Sales Enablement
Spring ‘24 release expands Highspot Copilot’s generative AI capabilities for delivering skill feedback, knowledge reinforcement, and coaching insights.
4 min read
Highspot Launches Highspot University to Empower Customers to Drive Enablement Impact
New training solution helps customers build platform expertise, learn best practices, and run enablement programs with rigor.
4 min read
Global DEI&B Impact Report Shows Enablement Efficacy
Data highlights the company’s diversity initiatives and progress utilizing its Strategic Sales Enablement Framework.
4 min read
Discover Highspot: Powering Impactful Buyer Engagement with AI-Driven Insights
Discover how Highspot's Engagement Genomics leverages AI to connect the content reps use to the real-world outcomes they drive.
4 min read
A Sales Leader’s Guide to Boosting Sales Performance in Any Economy
Find out how the strongest leaders enable their teams to overcome challenges and thrive in the ever-changing world of sales.
6 min read
#CustomerSpotlight: Robby Halford from Sparrow
Discover tried and true practices from the enablement experts themselves. In this blog, hear from Sparrow's Head of Revenue Enablement.
5 min read
25 Sales Enablement Stats to Prove Your Revenue Impact
These insights from the State of Sales Enablement 2022 research report will help you build the case for your next big idea.
5 min read
Discover Highspot: Deliver Personalized Coaching at Scale
Find out how Highspot's latest coaching features help you increase the performance of your sales team and drive more revenue.
3 min read
Discover Highspot: Elevate Your Sales Enablement Strategy With Training That Sticks
Highspot's new training capabilities are designed to help you equip, train and coach your revenue teams to success.
4 min read
Equip Teams With New Content Governance Features
Highspot’s Content Governance features provide you with the tools, workflows, and key insights to ensure content is fresh, compliant, and value-driven.
4 min read
#CustomerSpotlight: Vincent Drapeau from Intralinks
Hear from a Director of Sales Training on his career journey, best practices, and insights on the sales enablement practice.
3 min read
#CustomerSpotlight: Gayle Charach from vArmour Networks
Global Head of Sales Enablement shares key learnings and best practices with other enablement practitioners.
5 min read
#CustomerSpotlight: Michaela Britt from Workato
Meet the people inventing the future of sales enablement every day – here to share their tips and tricks you can use at your own company.
4 min read
#BuildingBetter: Why Community Matters Now, More Than Ever
Hear from three of our employees on their perspectives on community building and mindfulness as we look towards the future of work.
6 min read
Chief People Officer Amy Johnson on the New Era of HR
The world today requires a new approach to the systems, processes, and programs that prioritize the human being holistically.
3 min read
#BuildingBetter: Trading Tech Burnout for a Culture of Compassion
How can companies build a culture that energizes rather than exhausts their employees? Find out what three Highspot employees had to say.
6 min read
#BuildingBetter: How to Grow a Career in Tech
Three Highspot employees to share their career stories to demystify the world of tech — and help open doors for anyone who wants to join.
6 min read
Enablement Perspectives: Balancing Virtual and In-Person Enablement
In a mixture of in-person and virtual environments, how can you keep up with the pace of change and enable reps in a hybrid world?
5 min read
#BuildingBetter: How to Claim Your Seat at the Table with Confidence
Five women professionals share personal stories and advice about career growth, mentorship, and conquering adversity.
6 min read
#BuildingBetter: Making a Product that Works for Everyone
Dive deeper into what accessible technology looks like and why it matters are two Software Development Engineers.
3 min read
3 Tips and Tricks to Get the Most Out of G2
Looking for new technology to help you excel in the new year? Here's how to use G2's reviews and reports to inform your buying decision.
7 min read
A Deeper Look at Company Culture, from Our People
Find out why Highspot was named one of the best workplaces in technology, for millennials, for women, and overall by Fortune Magazine.
7 min read
A Sneak Peek at Highspot Spark 2020
We’re bringing together hundreds of thought leaders across roles, levels, and geographies to join forces in moving enablement forward. Find out how!
5 min read
5 Virtual Events for Sales Enablement Pros This Fall
With so many virtual event options, how do you know which to attend? Get started with this list of 5 fall events that will elevate your enablement practice.
3 min read
3 Hidden Enablement Opportunities During a Downturn
No matter the size of your enablement team, there are strategic ways to maximize the resources you already have to excel at virtual enablement. See how.
5 min read
5 Reasons You Need to Connect Your Sales Enablement Platform to CRM
CRM and sales enablement technology are essential pieces of your sales tech stack. See how linking the two of them will help your business reap benefits.
4 min read
8 Ways to Make Every Sales Conversation Count in 2020
How do you make the shift from generic pitches to personalized conversations? Put the following 8 steps into practice to stop selling and start advising.
5 min read
50 Words to Describe a Glassdoor Top 10 Best Place to Work
In 50 words, learn how Highspot earned a top 10 spot on Glassdoor’s Best Places to Work list for the second year in a row.
2 min read
3 Topics That Will Steal the Show at the Sales Enablement Soirée
With the Sales Enablement Soirée around the corner, let’s set the stage for some of the important discussions about to take place. Get your ticket today!
6 min read
CSO Insights Finds Mature Sales Enablement Delivers Increasing Business Impact
Organizations focused on maturing sales enablement processes and strategies are maximizing impact. Review data from CSO Insights to uncover best practices.
4 min read
Can A Real Lunch Break Boost Your Productivity?
Could a break and the refreshed mind it promises be enough to make up for lost time? Our test team took a real lunch break every day for a week to find out.
6 min read
Fall 2019: Top 7 Sales & Marketing Events
Review this events guide for fall 2019 of the top 7 sales and marketing conferences and events that will map to your goals and leave you feeling inspired.
4 min read
Highspot Hot Shots: Ben Cotton, Sales Enablement Leader at HubSpot
Ben Cotton of HubSpot shares how to set sales enablement objectives and modernize processes to align marketing and sales.
8 min read
5 Fast Ways for Sales Enablement Leaders to Modernize for 2018
To stay competitive, sales enablement leaders must know how to modernize their approach to the sales process. Here are 5 ways to help advance your team in 2018.
5 min read
Enabling Joy Over the Holidays
Read about how Highspot celebrated the holidays by organizing a clothing drive and collecting 290 pounds of clothes for the Assistance League of Seattle.
3 min read
Highspot Raises $15 Million to Extend Leadership in Sales Enablement
Highspot raises $15 million in series B funding with Salesforce Ventures & Madrona Venture group to help salespeople & teams create & share content at scale.
3 min read
Highspot and Brainshark: A New Standard in Sales Enablement
Highspot and Brainshark partner to help companies improve performance throughout the sales cycle. Find out how our sales enablement solution can work for you.
3 min read
Connecting Your Sales Process to the Buyer’s Journey
Modern sales enablement platforms help reps connect their sales process to the buyer’s journey. These 5 steps show how to improve alignment between the two.
8 min read
Improve Sales Performance with Highspot and Brainshark
Highspot & Brainshark are now partnered to provide a complete sales enablement solution. Customers will now have seamless access to the content they need.
4 min read
Elevate Sales Performance with Highspot and ToutApp
Highspot & ToutApp have partnered together to integrate CRM & marketing automation solutions to provide a full view of your pipeline & help sales productivity.
4 min read
Highspot & InsideView: Aligning Sales and Marketing Has Never Been More Important
Sales and marketing alignment is more important now than ever. Read new research and learn best practices from a panel of sales and marketing experts.
5 min read
Highspot Is the Only Sales Enablement Platform to Offer Integration with Microsoft Office Online
Highspot now integrates with Microsoft Office Online to provide one-click editing of content directly within the Highspot Sales Enablement platform.
3 min read
Introducing “The Definitive Guide to Sales Enablement”
We wrote "The Definitive Guide to Sales Enablement" to help give interested parties a foundation to drive improvements, adopt best practices & assess tools.
2 min read
Seamless Pitching Provides Best-in-Class Online Sales Presentations
With this update of Slide Cast and Screen Share, Highspot now offers the most advanced and user-friendly online presentation software on the market.
3 min read
Highspot Announces Content Genomics™
Learn more about the revolutionary new technology from Highspot that is critical for accurate analytics in sales enablement solutions.
3 min read
September Release Adds Scored Content to Salesforce.com and More
Check out Highspot's latest release, which improved how content is prioritized and displayed, added content scoring to Salesforce, and more.
2 min read
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