Sales coaching software

Scale sales skills that win more deals

Turn sellers into top performers with AI that pinpoints gaps, builds confidence, and drives lasting behavior change.

Coach smarter with AI that builds skills fast

Coaching is hard, until now. Highspot delivers skill-based feedback reps can act on and gives managers visibility to coach where it counts. With insights from Role Play, training, and real-world moments, every conversation gets sharper and performance gets more consistent.
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Pinpoint skill gaps with AI-powered 360° assessments

Combine input from managers, reps, and enablement with real buyer and performance data to create a consistent, AI-powered view of every rep’s skills and where they should focus.

Practice that performs: Role Play built for real-world selling

Deal simulation in Highspot Role Play lets sellers practice realistic conversations with multi-persona AI buyers tied to active opportunities. Targeted, skill-based feedback helps sellers refine their approach before the next customer conversation.

Go beyond transcripts with real-world feedback

Highspot AI sales coaching connects deal signals tied to meetings and buyer feedback to your skill framework, giving sellers and managers insight into development needs and new coaching opportunities.

Sales Coaching - Conversation Intelligence Copilot Insights

From deal signals to action, fueled by AI

Highspot Deal Intelligence surfaces real-time signals from your CRM system, buyer engagement solutions, and recent and real-time seller activity, so your sales teams know the health of every active opportunity. When it’s time to act, the Deal Agent leverages that intel to guide sellers’ next steps and automate the right actions to keep deals on track and moving toward close.
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Spot risk early with AI-powered deal health signals

From deal age to buyer activity, Highspot highlights the opportunity-related signals that matter most to go-to-market, helping sellers and managers track deal health closely and catch red flags early.

From signal to next step: Keep deals moving forward

Highspot Deal Agent guides sellers with smart next steps based on real buying signals, then automates actions like sending content or launching a Digital Room to keep buyers active and fully engaged.

Meeting Agent: real-world feedback that sharpens skills

Highspot Meeting Agent connects call signals, prospect feedback, and your go-to-market skill framework, giving sellers and frontline managers a clear view of development needs and what to coach next.

From coaching insight to proven performance

Sales coaching shouldn’t be a black box. Highspot connects seller skill insights to go-to-market performance data, so you can see how each salesperson is progressing, what’s working, and where to focus guidance and instruction. Our AI-powered scorecards and coaching analytics reveal the selling behaviors that drive consistent, repeatable results, helping you scale what works, fix what doesn’t, and prove the impact of GTM enablement on your revenue growth.
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Know where your team stands to coach with clarity

Monitor individual seller and overall team growth across sales skills, training, and deals, all in one place. Managers get a roadmap for coaching. Sellers build the capabilities that drive performance.

Sales Training and Coaching Analytics

Know which initiatives land and where to coach next

Define strategic go-to-market initiatives, and measure GTM execution across sales training, coaching, and outcomes so you know where to lean in, what to optimize, and how to level up your sales force.

Sales Coaching - Initiative Scorecards

Seamlessly integrate with all your favorite tools

Extend the value of your tech stack and bring sales enablement directly into your reps’ existing workflow, with Highspot’s ecosystem of 100+ integrations.

Features at a glance

  • Instant AI-powered feedback provided on sales rep’s skill level and pitch delivery
  • Manager Scorecards to compare performance and prioritize coaching tasks
  • One-click integrations with your intelligence platform, methodologies, CRM, and more
  • Multi-persona Role Play and AI‑reviewed coaching in real time
  • Real-time KPI measurement with Scorecards and leaderboards
  • Customizable sales coaching plays and templates
  • Easy-to-build rubrics, skills assessments, and certifications
  • Visibility into sales activity and engagements

Scorecards help managers drive alignment in one-on-one conversations.

Andrea Leveroni

Sr. Manager, Customer Learning and Enablement, Newsela

We’ve been able to lower ramp time by 8 days. This is huge for us as we scale, the quicker we can onboard sellers, the faster they can begin getting on calls with prospects.

Brooke Coletti

Head of Sales Enablement, Yellowbrick

You’ve made it this far, let’s schedule a demo

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Frequently asked questions

What does Highspot’s AI sales coaching do for go-to-market teams?

Highspot Copilot uses generative AI and conversation intelligence to assess sales skills, deliver personalized, real-time feedback, and streamline coaching—saving manager time while fostering consistent seller improvement.

How does Highspot's AI connect sales coaching to GTM performance?

Highspot analyzes real-world inputs—like sales calls, practice sessions, and role plays—then ties coaching recommendations to business outcomes via Scorecards and performance analytics.

Can Highspot's agentic AI assess both sales coaching and training effectiveness, based on reps' buyer-facing meetings?

Absolutely. The platform evaluates performance across practice, training, peer or manager reviews, and actual buyer meetings to generate comprehensive insights and skills scores.

How does Highspot's agentic AI support manager and rep workflows?

Highspot Copilot removes repetitive admin work by automatically reviewing meetings and practice pitches, surfacing coaching insights, and letting managers focus on high‑value feedback delivery.

How does Highspot ensure AI coaching remain compliant and secure?

Highspot’s AI features are built with enterprise-grade data privacy standards. We do not use customer data to train public models, and our platform supports industry-specific compliance needs.