Sales Coaching Software: Smarter Coaches. Better Sellers.
Make every sales rep a top-performer with data-driven sales coaching.
Ready to Turbocharge Performance With a Scalable Coaching Program?
It’s hard to know if your sellers are doing the right thing in sales conversations and where they need to strengthen skills. Highspot bridges the gap between practice and sales execution to boost performance.
No more lost deals due to performance gaps. Sales managers and enablement teams can unlock every sales rep’s potential by pinpointing what’s working and what’s not, quickly upskilling sellers, and driving sales effectiveness and consistency at scale.
Validate Rep Performance With Conversation Intelligence
No more ambiguous feedback– tap into sales conversations with Meeting Intelligence and use coaching rubrics to sharpen seller skills. Conversation analysis gives enablement teams and sales managers the ability to understand how tenured and new reps are landing messaging, initiatives, and skills in customer interactions.

Polish Sales Conversation Skills
Gain greater visibility into real-world conversations to build coaching rubrics and training modules that help sales reps learn how best to move each lead forward in the sales process.
Easily Evaluate Sales Meetings
Quickly drill into meeting recordings, transcripts, speaker tracks, AI-generated summaries, and more to understand how effective sellers are in meetings and better mentor them.
Share Best Practices
Save and share best-in-class sales calls or meeting highlights in training, playbooks, and more to help new hires onboard faster and tenured sales reps develop lasting behavior changes.

Arm Sales Reps With Mission-Critical Skills
Giving your salespeople the confidence they need to perform in customer conversations starts with practice. Highspot’s sales coaching tools enable you to easily spot what top sales performers are doing, pinpoint core skills, and upskill sellers to win again and again.
Deliver Effective Sales Coaching
Identify core competencies; create rubrics, skills assessments, sales training, and certifications; and lead live coaching sessions to help sellers build the right skills they need to succeed.
Boost Readiness with Video Practice
Create video challenges, facilitate role-playing, and share best-practice examples to help sales reps practice newly acquired skills and achieve mastery before deals are on the line.
Scale 1:1 Coaching With AI
Ensure every seller gets instant, personalized coaching on both skills and delivery with AI-powered coaching functionality that provides instant, targeted feedback.
Build a Team of Top-Performing Sales Managers
To be great coaches, sales managers need the right insights, metrics, and guidance, at the right time. Highspot empowers sales leaders and enablement teams to unlock frontline managers as the key to go-to-market success, equipping them with the call coaching tools and scorecards they need to advance enablement-led coaching initiatives.

Track Sales Performance
Team Scorecards illuminate rep performance and deliver a dashboard to view all team members so frontline managers can clearly see who is excelling and who is behind the curve on executing critical go-to-market programs.
Assign Coaching Opportunities
Give frontline managers a task-driven view of critical coaching actions they need to take and help them prioritize the right coaching conversations at the right time to hone sales team talents and drive more revenue.
Replicate Winning Behaviors
Rep Scorecards help managers dive-deep into individual seller behavior, so managers can see and provide 1:1 coaching on which content, sales plays, training, and call techniques influence positive outcomes.
Seamlessly Integrate With All of Your Favourite Tools
Extend the value of your tech stack and bring sales enablement technology directly into your reps’ existing workflow, with Highspot’s ecosystem of 100+ integrations.
You might be interested in:

Boost Sales Team Performance—And Your Win Rates
- Call recording and Meeting Intelligence to validate skills in customer interactions
- Instant AI-powered feedback provided on seller’s pitch delivery
- Instant AI-powered feedback provided on sales rep’s skill level
- Manager Scorecards to compare performance and prioritize coaching tasks
- One-click integrations with your intelligence platform, methodologies, CRM, and more
- Real-time KPI measurement with scorecards and leaderboards
- Customizable sales coaching plays and templates
- Easy-to-build rubrics, skills assessments, and certifications
- Visibility into sales activity and engagements
Sales coaching is more than performance reviews and skills training—it’s how you empower your sales force to win. By turning to a sales coaching platform, sales leaders and managers can efficiently provide high-value feedback, assess and hone skills, and improve performance—transforming struggling sellers into top performers.
The best sales coaching programmes use sales enablement to unify content, sales plays, training materials, and coaching in one platform. This enables managers to develop a structured, scalable, and supportive environment where sellers can self-diagnose problems, learn from their peers, master new skills, and continuously optimise quota attainment.
Sales enablement aims to scale positive change in sales organizations by replicating behaviors and actions of top performing sales reps across the entire team. But most marketing, enablement, and sales teams have a patchwork system that hasn’t produced desired results. Highspot is the only platform that brings rigor to how you equip, train, and coach reps to success –– helping you confidently improve sales productivity, consistently drive revenue, and unlock your business’ full potential.
Explore More by Team Needs
Sales Enablement
Deliver engaging onboarding experiences and reinforce knowledge at the moment-of-need, all from within the same interface sales reps use to sell.
Sales
Quickly identify and scale what’s working and whether sellers are aligned to the go-to-market strategy.
Sales Training
Help sellers apply newly acquired knowledge, boost seller confidence, and deliver targeted feedback to drive consistent performance.
Marketing
Drive go-to-market alignment and increase content adoption by surfacing it when sellers need it most.
Channel Enablement
Guide your partners with the insights and resources they need to carry out your initiatives effectively.