AI sales enablement
Unlock productivity and sales enablement insights with AI
Make Highspot Copilot your everyday strategic enablement partner.
Enter a new era of sales productivity
Highspot is uniquely built to realise the potential of AI for go-to-market teams, delivering unmatched AI accuracy and relevance to improve productivity across all of your revenue teams and throughout the sales process. You’ll unlock immediate value.
Get instant answers
Quick and accurate insights from your entire GTM collection of resources or a single asset, empowering your team to enhance productivity and deliver exceptional customer experiences.
Never start with a blank page again
Streamline your outreach by moving reps from ‘writers’ to ‘editors’. Our unified AI uses deal stages, past customer interactions, and buyer objections to write perfect prospect emails.
Accelerate deal velocity
Spend more time listening and less time writing notes. Copilot automatically generates meeting summaries and follow-ups, freeing up sellers to focus on accelerating deals.
Build better sales content with data-driven insights
Leverage AI to expedite content publishing and improve content adoption by integrating the right content directly into sales reps’ workflows. Get actionable insights into the impact of content on revenue and usage metrics to make optimisations to go-to-market planning and enhance decision-making.
Generate sales content descriptions
Marketing and sales enablement teams can use Copilot to generate relevant content descriptions and tag items appropriately —ensuring sales teams and buyers receive clear context for every asset.
Tie every engagement to revenue
With AI-driven inferencing, Engagement Genomics™ automatically relates buyer engagement to customer relationship management (CRM) records, powering a complete view of enablement’s impact on revenue.
Get complete content insights
Highspot’s platform uses AI to assess how content is being used across multiple buyer conversations, giving marketing teams visibility into how content lands in the field.
Upskill sales reps with AI-powered sales coaching at scale
Make training and onboarding faster and more effective with AI-powered, always-on coaching. Highspot Copilot equips reps and sales managers with conversation intelligence to build new skills, prepare for meetings, and remove admin work, giving everyone time back to focus on the high-value activity that moves deals forward and elevates GTM team performance.
Provide always-on coaching
Our AI tools give sales professionals real-time, personalised guidance on how to effectively prepare for their next meeting, fine-tune selling skills with automated feedback, and generate micro-learning quizzes to help them stay sharp.
Automate manager feedback
Use the power of AI to evaluate reps’ practice sales pitches and customer meeting recordings instantly by letting Copilot take the first pass at scoring for critical skills and competencies and delivering written feedback.
Enable insight-driven coaching
Use a timeline of recordings from Zoom, Microsoft Teams, WebEx, or Google Meet with AI-identified conversation topics, presented content, and key discussion points to prepare for the next sales conversation.
Operationalise a next-level sales enablement strategy with AI
Supercharge sales productivity
Guide your sales force with the right tools and experiences — ensuring they are prepared to engage, follow up, and close every deal whether on email, social media, or in person.
Refocus seller attention
Leverage automation to remove repetitive, mundane tasks and empower your salespeople to focus attention on uncovering and addressing buyer pain points, ultimately— speeding up sales cycles.
Drive GTM success
With unified AI and data models and an integrated tech stack, sales leaders can accurately predict the success of critical GTM initiatives.
Turbocharge velocity with an AI-powered sales enablement tool
- Instantly create content descriptions
- Access instant answers with a quick search
- Draft personalised email templates in moments
- Quickly navigate, review, and analyse real-world conversations with buyers
- Recap sales calls without taking notes
- Get instant feedback on rep skills and competencies
AI-powered sales enablement is the future of sales, helping revenue teams automate, co-create, advise, and answer anything to increase sales productivity. Generative AI is the AI technology that powers Highspot Copilot, a powerful digital assistant that accelerates companies’ ability to equip, train, coach, and analyse revenue teams’ execution.
By combining the capabilities of Natural Language Model (LLM) technology with your Highspot data, including content, playbooks, training, and meetings, Copilot equips you with essential tools and resources needed to evaluate customer behaviour and scale team outputs enabling you to focus on more strategic endeavours.
The goal of sales enablement is to scale sales organisations by replicating behaviours and actions of top-performing sales reps across the entire team. But most marketing, enablement, and sales teams have a patchwork system that hasn’t produced the desired results. Highspot is the only platform that brings rigour to how you equip, train, and coach reps to success—helping you confidently boost sales productivity, consistently improve conversion rates, and unlock better sales performance.
Once we rolled out that just-in-time, integrated content into Salesforce, sellers immediately got it. The fact that Highspot put Instant Answers into Salesforce is a game-changer.
We showed reps how to use AI in Highspot to generate an automatic message that speaks to everything you’ve shared. That functionality makes us better, faster, and more efficient.
In this tool, you have that AI feedback, which will free up a lot of time for managers. That AI piece is really key to helping us long-term so we can do more and more coaching.
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