Sales Content Management: Boost Adoption. Prove Content ROI.

Equip sales reps with the right content to engage and convert buyers.

Arm Sellers With Up-To-Date, Relevant Content at Their Fingertips

Enablement and marketing teams spend time, energy, and budget building content for salespeople. But when sellers don’t use those assets—or can’t find them—all that effort goes to waste.  

There’s a better way.

With Highspot, you can upload, organise, merchandise, and centralise content—supported by AI— within a single sales enablement platform that sellers can easily navigate. Now, sales teams can quickly personalise and share content with buyers, and marketers can track key metrics on internal and external performance—enabling you to optimise your content strategy 

Serve Up the Most Effective Sales Content, Fast

Content chaos is a thing of the past. With Highspot’s effective content management platform, your team no longer has to wade through multiple, disorganised libraries to find the right sales enablement content. Instead, everything they need to engage buyers is stored in a single source of truth. Now, finding and pitching sales collateral—and winning buyers over—is easier than ever.

Sales Content Management Search

Powerful Content Search

AI-powered search helps reps browse, filter, and ask questions to find the right resources for buyer personas, stages of the sales cycle, geo-location, selling scenarios, and more.

Accelerate Content Creation

Help sales reps find content assets and build tailored presentations fast by curating personalised browsing experiences, using our SmartPage technology or suggesting top-performing content with AI.

Align Content to Buyer Journeys

Ensure reps use the most effective pieces of content by surfacing content alongside AI-powered contextual descriptions, how-to-use guidance, related training, and reviews from peers.

Sales Content Management Strategy

Create a Single Source of Truth

When your sales assets are scattered across disparate systems, it slows down sales processes, reps—and their ability to close more deals. Highspot’s sales enablement platform makes it easier than ever to organise, manage, and govern marketing collateral, so your team has the best sales assets to engage buyers in person, over email, on social media, or in the field.

Sync Content Across Systems

Supercharge sales outreach and nix inefficient admin processes by synchronising content and metadata from existing content repositories or DAMs into our centralised, managed locations called Spots.

Streamline Content Organisation

Simplify how you organise and showcase collections of content by aligning to specific selling scenarios or buyer needs, making it easier for your entire sales force to find what they need.

Analyse Impact in Real Time

Optimise your content creation strategy with real-time dashboards and reports that reveal how sellers use content, whether or not it influences deals, and which types of content drive sales engagement.

Master Content Governance, Eliminate Surprise Problems

Out-of-date decks? Off brand messaging? With Highspot, you never have to worry about the status of your sales materials. Our sales content management tool is equipped with robust content governance tools, powered by generative AI, that allow all stakeholders to maintain brand consistency, and ensure assets are compliant, up-to-date, and ready for buyers.

Sales Content Management Compliance

Streamline Content Management Rules

Control what gets published, how it’s shared or customised, and require contextual details with content approval workflows, advanced audit trail functionality, and centrally managed policies.

Audit Content in Bulk

Use governance reports and insights to identify content that needs to be updated or archived. Then, take follow-up action directly within the report to audit and organise your content environment.

Scale Governance with Generative AI

With a couple of clicks, Highspot Copilot helps you organise content items and generate content descriptions to expedite governance and ensure every item has critical metadata.

Seamlessly Integrate With All of Your Favourite Tools

With more than 100 integrations, you can extend the value of your tech stack and bring Highspot’s sales enablement tool directly into your workflows.

You might be interested in:

Highspot Sales Enablement Integrations

Stop Content Chaos. Start Increasing Win Rates.

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See How Highspot’s Sales Content Management System Can Help You Close Deals Faster