Sales Enablement ROI Calculator

Business Metrics

Ballpark Total Business Revenue

≤$1M
$2.5B
$5B
$7.5B
$10B
$12.5B
$15B
$17.5B
≥$20B

How Many Sales Reps Are On Staff?

≤25
1K
2K
3K
4K
5K
6K
7K
8K
9K
≥10K

What Is Your Average Sales Rep Total Compensation?

≤$50K
$100K
$150K
$200K
$250K
$300K
$350K
≥$400K

What Is Your Average Transaction Value (ATV)?

$

Do You Also Sell Via Channel/Partner Sales Reps?

No

Yes

Is the ATV Similar?

-75% or less
-50%
-25%
Same
+25%
+50%
+75% or more

What Is Your Sales Conversion Rate (Pipeline To Won)?

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Sales Operations

How Many Hours (Per Week) Do Your Sales Reps Spend Looking For Content?

Note: Industry average is 4 hours per week

0
1
2
3
4
5
6
7
8
9
10

How Many Hours (Per Week) Do Your Sales Reps Spend Creating or Customizing Content?

Note: Industry average is 4 hours per week

0
1
2
3
4
5
6
7
8
9
10

Marketing Operations

How Much Annual Budget (Including Personnel) Is Spent On Producing Sales Content?

≤$25K
$2.4M
$5M
$7.5M
$10M
$12.5M
$15M
$17.6M
≥$20M

What Percentage Of That Content Is Not Used Regularly By The Sales Team?

Note: Industry average is 60% of content is not used by the Sales team.

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Tell Us Where To Send Your Results

First Name

Last Name

Email Address

Company Name

Title

View or Adjust Assumptions

Assumptions:
Costs / Benefits / Efficiency

Percent Improvement On Time Spent Each Week Looking For Content:

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Percent Improvement On Time Spent Each Week Creating Or Customizing Content:

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Time Saved With Integrated Pitching, Email & CRM (Hours Per Rep):

Note: Industry average is 4 hours per week

0
1
2
3
4
5
6
7
8
9
10

Average Selling Efficiency (% Of Week Spent Actually Selling):

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Percent Marketing Content Savings Available to Reapply:

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Percent Increase To Sales Conversion Rate:

Note: Industry average is 10% increase with sales enablement.¹

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Percent Increase In Average Transaction Value:

Note: Industry average is 5% increase with sales enablement.²

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Percent Decrease In Sales Cycle Time:

Note: Industry average is 3.3% decrease with sales enablement.²

0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

ROI Calculator

Business Metrics

Ballpark Total Business Revenue

How Many Sales Reps Are On Staff?

What Is Your Average Sales Rep Total Compensation?

What Is Your Average Transaction Value (ATV)?

Do You Also Sell Via Channel/Partner Sales Reps?

How Many Channel/Partner Sales Reps?

Is the ATV Similar?

What Is Your Sales Conversion Rate (Pipeline To Won)?

Sales Operations

How Many Hours (Per Week) Do Your Sales Reps Spend Looking For Content?

How Many Hours (Per Week) Do Your Sales Reps Spend Creating or Customizing Content?

Marketing Operations

How Much Annual Budget (Including Personnel) Is Spent On Producing Sales Content?

What Percentage Of That Content Is Not Used Regularly By The Sales Team?

Tell Us Where To Send Your Results

Assumptions:
Costs / Benefits / Efficiency

Percent Improvement On Time Spent Each Week Looking For Content:

Percent Improvement On Time Spent Each Week Creating Or Customizing Content:

Time Saved With Integrated Pitching, Email & CRM (Hours Per Rep):

Average Selling Efficiency (% Of Week Spent Actually Selling):

Percent Marketing Content Savings Available to Reapply:

Percent Increase To Sales Conversion Rate:

Percent Increase In Average Transaction Value:

Percent Decrease In Sales Cycle Time:

Recalculate Based On Updated
Assumptions

Results

Improved Selling Efficiency

Improved Marketing Effectiveness

Improved Sales Effectiveness

With the right Sales Enablement Solution You Could Have…

Thank you!

ROI Calculator

Business Metrics

Ballpark Total Business Revenue

How Many Sales Reps Are On Staff?

What Is Your Average Sales Rep Total Compensation?

What Is Your Average Transaction Value (ATV)?

Do You Also Sell Via Channel/Partner Sales Reps?

How Many Channel/Partner Sales Reps?

Is the ATV Similar?

What Is Your Sales Conversion Rate (Pipeline To Won)?

Sales Operations

How Many Hours (Per Week) Do Your Sales Reps Spend Looking For Content?

How Many Hours (Per Week) Do Your Sales Reps Spend Creating or Customizing Content?

Marketing Operations

How Much Annual Budget (Including Personnel) Is Spent On Producing Sales Content?

What Percentage Of That Content Is Not Used Regularly By The Sales Team?

Tell Us Where To Send Your Results

Assumptions:Costs / Benefits / Efficiency

Percent Improvement On Time Spent Each Week Looking For Content:

Percent Improvement On Time Spent Each Week Creating Or Customizing Content:

Time Saved With Integrated Pitching, Email & CRM (Hours Per Rep):

Average Selling Efficiency (% Of Week Spent Actually Selling):

Percent Marketing Content Savings Available to Reapply:

Percent Increase To Sales Conversion Rate:

Percent Increase In Average Transaction Value:

Percent Decrease In Sales Cycle Time:

Recalculate Based On UpdatedAssumptions

Results

Improved Selling Efficiency

Improved Marketing Effectiveness

Improved Sales Effectiveness

With the right Sales Enablement Solution You Could Have…

Thank you!

Assumptions:
Costs / Benefits / Efficiency

Recalculate Based On Updated
Assumptions