Sales Enablement Resources, Guides, and Templates
Looking to optimize your sales enablement strategy? Explore our top sales enablement tools, whitepapers, and tips to learn what sales enablement leaders, marketing teams, and sales teams are doing to build winning, repeatable sales processes that boost win rates.

Trending
State of Sales Enablement Report 2025
Learn why today's go-to-market teams are leaning into an AI-first future—and why your GTM function would be wise to do the same to enhance your sales, marketing, and enablement efforts and accelerate revenue growth.
Marketing Strategy
Webinar: How to Best Navigate Today’s Unique Marketing Challenges
Identify the best routes to achieving your marketing goals with this webinar, which presents findings from a survey of more than 100 marketers' marketing challenges over the past year.
Enablement Strategy
State of Sales Enablement 2021
Discover the best practices of high-performing businesses in this report summarizing the insights of nearly 400 enablement, sales, and marketing professionals.
Enablement Strategy
Highspot Discover Webcast: Spring 2021 Product Launch
Watch our spring product launch webcast to learn how our new platform features will improve your sales teams.
Buyer Engagement
Driving Sales Rep Productivity – The Foundation of Your Revenue Engine
Get the keys to turbocharge your revenue engine and unlock higher rep attainment, stronger employee engagement, and repeatable revenue growth for your business.
Sales Plays
Visual Guide to Building and Measuring Effective Sales Plays with Highspot
Get a visual guide to building and measuring effective sales plays for three of the most common strategic initiatives with Highspot's Plays and Play Scorecards in this eBook.
Sales Coaching
Top Three Sales Playbooks to Improve Sales Performance
Discover the top sales playbooks to improve sales performance, which sales play metrics to measure, and how to turn those insights into sales excellence with this eBook.
Marketing Strategy
Webinar: Essential Revenue Tech Stack – How to Modernize Your Go-to-Market Strategy
Watch this webinar with Outreach and Madrona Ventures to learn how to modernize your go-to-market strategies with sales enablement and sales engagement platforms.
Enablement Strategy
The Essential Revenue Tech Stack
Find out how you can consolidate your revenue tech stack to empower your teams and transform your bottom line.
Enablement Strategy
ATD Research 2021 State of Sales Training
Discover the latest sales training trends with new ATD research featuring insights and best practices from enablement, sales, and talent professionals.
Enablement Strategy
Webinar: Sales Enablement’s Critical Role in 2021 and Beyond
Hear from Brainshark, Corporate Visions, and Highspot about the challenges and opportunities facing sales enablement leaders today.
Marketing Strategy
How to Overcome Top Marketing Challenges and Prove ROI
Find out what the top challenges for marketers were in 2020 and how you can overcome them in 2021.
Enablement Strategy
Sales Enablement Analytics Report 2020-2021
In the findings from this survey of 350 professionals, discover the impact of sales enablement across three important areas of the revenue organization: performance, proficiency, and productivity.
Sales Planning
Webinar: Sales Leadership Panel – How to Reinvent Your 2021 Sales Model
Watch this on-demand webinar moderated by Forrester's Mike Pregler and featuring the CEO of ValueSelling Associates and Highspot's VP of Sales to learn how sales leaders are adapting to shifting buyer needs and economic uncertainty.
Enablement Strategy
TOPO Sales Enablement Leadership Report
Download the report to learn how leaders at high-growth organizations are building and expanding sales enablement functions in the coming year.
Enablement Strategy
Webinar: Build Your 2021 Enablement Plan by Embracing Reinvention
Discover how CEOs from Challenger, Richardson Sales Performance, and Highspot are navigating this time of uncertainty and planning for 2021.
Enablement Strategy
Virtual Sales Kickoff Toolkit
Start planning for your SKO now with the five essential elements you need to create a foundation for sales success.
Sales Coaching
Definitive Guide to Training and Coaching
Download our Definitive Guide to Training and Coaching and learn how to help your team consistently master winning behaviors.
Onboarding
Virtual Onboarding: The Key to Unlocking More Revenue
Discover why traditional onboarding is broken and how modern onboarding propels sales effectiveness in this eBook.
Enablement Strategy
Webinar: Our Lessons on Virtual Enablement
Set your sales team up for success with these timely learnings on pivoting to virtual enablement from Highspot's sales enablement experts.
Enablement Strategy
Sales Enablement Maturity Report 2020
Find out where your organization falls in terms of sales enablement maturity and gain focus areas to invest in, develop, and prioritize as budgets get determined for the upcoming year.
Enablement Strategy
2020 Gartner Market Guide for Sales Enablement Platforms
In this guide from Gartner, get a third-party look at the current offerings in the sales enablement industry and recommendations on how to evaluate vendors.
Digital Selling
Forrester The Democratization of B2B Sales
Discover how to transform your sales strategies and optimize your revenue teams to meet the needs of current and future buyers in this report from Forrester.
Enablement Strategy
SiriusDecisions Sales Leader’s Guide to Digital and Virtual Selling
Ensure your sellers have the tools, skills, and messaging they need to effectively engage buyers during every interaction with the insights in this report.
Enablement Strategy
Webinar: State of Sales Enablement 2020
Get insights from the latest State of Sales Enablement report in this on-demand webinar featuring Highspot's CMO and SurveyMonkey's Director of Sales Enablement.
Loading...
You're on the list
Hurray! We'll be sending you industry-leading content each month with the WinWin Newsletter. Check your inbox!
{{email}}
We're committed to your privacy. Highspot uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our privacy policy.