Sales Enablement Resources, Guides and Templates

Looking to optimise your sales enablement strategy? Explore our top sales enablement tools, whitepapers and tips to learn what sales enablement leaders, marketing teams and sales teams are doing to build winning, repeatable sales processes that boost win rates.

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Best Practices for Sales Playbooks
Sales Plays
Best Practices for Sales Playbooks
What to include, when to update, how to deliver: this report's data and insights will answer all questions about how to create sales playbooks that score.
Webinar: SMA Modern Seller
Buyer Engagement
Webinar: SMA Modern Seller
In this on-demand webinar from SMA and Highspot, learn how to support modern sellers in personalising their engagements with sales enablement.
Webinar: SMA Modern Buyer
Buyer Engagement
Webinar: SMA Modern Buyer
In this on-demand webinar from SMA and Highspot, learn how to leverage content and deploy sales enablement to set your sellers apart and win over buyers.
Webinar: Sales Hacker Buyer’s Journey
Digital Selling
Webinar: Sales Hacker Buyer’s Journey
Learn battle-tested techniques to connect your sales process to the buyer's journey and see measurable results.
Webinar: SiriusDecisions Procuring a Sales Enablement Solution
Enablement Strategy
Webinar: SiriusDecisions Procuring a Sales Enablement Solution
Join Peter Ostrow, Research Director at SiriusDecisions, for this in-depth webinar and learn the must-dos when it comes to searching for and selecting a sales asset management system.
SiriusDecisions Sales Enablement: Planning Assumptions 2019
Enablement Strategy
SiriusDecisions Sales Enablement: Planning Assumptions 2019
Download this SiriusDecisions research brief for research, recommendations, and inspiration on how to improve your sales enablement strategy and planning in 2019.
Secrets to Creating Winning Sellers
Sales Coaching
Secrets to Creating Winning Sellers
Discover four key secrets that you must know in order to create winning sellers with the research and insights in this eBook.
Winning Over the Modern Buyer
Buyer Engagement
Winning Over the Modern Buyer
Today’s buyers are more independent, more informed, and more demanding than ever before. Download this eBook to equip your sellers to win over today's modern buyer. 
SiriusDecisions Sales Enablement Range of Responsibilities Model
Enablement Strategy
SiriusDecisions Sales Enablement Range of Responsibilities Model
Framework illustrating the range of responsibilities for sales enablement and ways to optimise sales rep productivity.
How to Land the Modern Sales Playbook
Enablement Strategy
How to Land the Modern Sales Playbook
Guidelines and actionable tips on how to supercharge your playbook to stand out in today's competitive market.
State of Sales Enablement 2018
Enablement Strategy
State of Sales Enablement 2018
The 2018 State of Sales Enablement report is a window into how companies are using their sales enablement processes to boost conversion and increase revenue.
2017 Gartner Market Guide for Digital Content Management for Sales
Enablement Strategy
2017 Gartner Market Guide for Digital Content Management for Sales
Gartner's recent report evaluates 19 digital content management providers for must-have sales enablement features.
SiriusDecisions State of Sales Enablement
Enablement Strategy
SiriusDecisions State of Sales Enablement
Read what industry leaders had to say about sales enablement, from staffing to technology to ongoing measurement and KPIs.
Content: Your Ticket to High-Performing ABM
Marketing
Content: Your Ticket to High-Performing ABM
Strategic insights and practical tips on managing, customising, sharing, and analysing targeted content to support ABM.
Webinar: State of Sales Enablement 2017
Enablement Strategy
Webinar: State of Sales Enablement 2017
Nearly 600 B2B sales enablement, sales, and marketing leaders weighed in on the top priorities and biggest challenges in State of Sales Enablement.

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