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    Buyer engagement

    Tools for today’s modern seller

    Deliver on-demand, tailored experiences that engage buyers throughout their journey.

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    Deliver the experiences buyers expect

    Today’s buyers expect more than content. They also expect clarity, control, and collaboration. Highspot helps sellers deliver secure, digital-first experiences that centralize key resources, facilitate real-time engagement, and keep every stakeholder aligned. The result is a more connected, confident buying journey that accelerates decisions and drives revenue.
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    Create a shared space for every deal

    Give sellers a secure, centralized space to engage buyers with tailored content and clear next steps, keeping stakeholders aligned and confident from first interaction to closed deal.

    Build consensus, accelerate decisions

    Streamline real-time collaboration with buyers through a shared space that aligns goals, drives transparency, and builds consensus across every stage of the customer journey.

    Secure access that builds trust

    Help sellers build trust and empower confident buying decisions with tailored content that drives alignment, maintains transparency, and keeps complex deals moving forward.

    Elevate every buyer interaction

    Creating personalized content is time-consuming and often results in off-brand, inconsistent experiences that slow sellers down. Highspot makes it easy to deliver high-impact, compliant content with the help of marketing-approved templates, and automated workflows. Sellers can focus less on formatting and more on guiding buyers with confidence through every step of the journey.
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    Deliver high-quality, impactful experiences

    Equip reps with marketing-approved templates preloaded with on-brand messaging and content, making it easy to create high-impact buyer experiences with speed and consistency.

    Personalize sales content

    Help reps personalize sales materials quickly and confidently without sacrificing brand or compliance standards, allowing them to focus on engaging buyers instead of formatting slides.

    Tailored outreach that scales

    Transform sales engagement templates and sequences into tailored experiences that scale without compromising the experience buyers expect.

    Turn buyer signals into smarter selling

    Every buyer interaction holds signals that can move a deal forward, but sellers often lack the visibility to act on them. Highspot’s unified platform turns engagement across every touchpoint into real-time insights, helping sellers understand what matters and when to lean in. With intelligent support surfacing key behaviors and recommending next steps, teams can personalize outreach, reduce guesswork, and guide deals with greater confidence.
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    Understand buyer behavior

    Gain real-time visibility into buyer engagement, including views, time spent, and shares, to uncover interest and inform timely, relevant follow-up.

    Optimize business outcomes

    Combine engagement data with CRM context to create a unified view of the customer, helping teams make informed decisions and improve performance across the funnel.

    Signals that move deals

    Act on guidance from intelligent agents to adjust messaging, improve timing, and move buyers forward with greater clarity and confidence.

    Seamlessly integrate with all your favorite tools

    Extend the value of your tech stack and bring sales enablement directly into your reps’ existing workflow, with Highspot’s ecosystem of 100+ integrations.

    See all Highspot integrations

    Features at a glance

    • Secure Digital Rooms that centralize buyer resources
    • Customizable Digital Room templates
    • Mutual Actions Plans that share milestones
    • Protect content with email auth and allow lists
    • Generate data-driven content from templates
    • Record buyer-ready videos
    • Seamless communication with Slack or Teams
    • Real-time insights with engagement analytics
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    Having content and buyer engagement connected is a key way we’ve improved efficiency, cut time spent searching and creating, and given sellers more time to prepare and execute effectively.

    Kevin Lewis

    Global Director of Sales Enablement, Milliken & Company

    View case study

    Teams across the organization are engaged and executing in high-impact ways. With Digital Rooms and AutoDocs powering personalized experiences, pre- and post-sales reps have increased buyer engagement 101%.

    Lisa Monahan

    Enablement Program Manager, Pluralsight

    View case study

    Our sales teams are able to access our most recent messages and pitch decks and use that material to close deals faster. We want our sales team to be as efficient as possible and Highspot helps us do that.

    Gretchen Eischen

    CMO, Icertis

    View case study

    Explore more by teams

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    Frequently asked questions

    What are Highspot Digital Sales Rooms?

    Digital Sales Rooms are secure, branded microsites where buyers access curated resources at their own pace, while sellers gain real-time visibility into buyer behavior.

    How do Digital Rooms personalize buyer experiences?

    Digital Sales Rooms let reps tailor content by buyer role, industry, or need, creating interactive, on-demand engagement hubs that accelerate decision-making.

    Why should reps use Digital Rooms?

    Reps reduce friction and build trust by delivering tailored, secure experiences that stakeholders can revisit anytime, keeping deals moving along.

    What insights do Digital Rooms provide?

    You get real-time analytics into content views, linger time, and email engagement, enabling smarter follow-up and improved outreach strategies

    Can Digital Rooms integrate with CRM workflows?

    Yes, Highspot links buyer engagement metrics directly to CRM records, giving sellers a unified view of buyer behavior and deal health.

    How do Digital Rooms enhance collaboration?

    Built-in, asynchronous tools, like messaging and shared documents, keep sales teams aligned and engaged, even between live interactions.

    Do Digital Rooms help improve engagement metrics?

    Absolutely. Personalized Digital Rooms drive much higher customer engagement, with viewing times as much as 7x longer than generic pages.

    How do Digital Rooms speed up deal cycles?

    By centralizing resources, enabling self-service access, and providing visibility into engagement, Digital Rooms accelerate sales team alignment and seller decision-making.