Competency Driven Sales Excellence Series

What’s Included

Baker Communications offers a holistic sales system that fundamentally transforms how sales professionals operate. Our approach is a layered solution that equips teams with the knowledge, tools, and strategies to effectively navigate every aspect of the sales process. Here’s how our ecosystem works as a cohesive unit:

• Sales Effectiveness and Improvement Analysis: At the foundation of this system is our comprehensive sales-specific competency assessment, which serves as a compass for actionable insights, tailored training, and targeted coaching.
• Fuel-IQ: Fuel-IQ takes this data and brings it to life, offering a SaaS platform where sellers can visualize their competencies, create actionable development plans, and engage with micro-learning content designed to reinforce stronger selling behaviors.
• Sales Excellence Series: Adding to this foundation, our Sales Excellence Series is an on-demand eLearning resource. Each competency course is approximately 25 minutes long and made available in the Highspot Marketplace, to place knowledge and skills development at the fingertips of sales professionals. Our competency-focused approach ensures targeted learning that is aligned to individual needs.
• Sales Manager Series: Our Sales Managers Series is an on-demand eLearning resource for Sales Managers and Leaders. Each competency course is approximately 25 minutes long and made available in the Highspot Marketplace to provide managers the tools they need to support their sellers. Behavior shifts happen when managers provide sellers coaching and opportunities to put their skills to practice.

Asynchronous access to competency specific learning that aligns to individual skill gaps, so the learner gets what they need, when they need it.

• Experiential exercises that drive real-world application and retention of skills.
• On-demand learning aligned to a typical sales process, offering valuable insights to assist sellers in overcoming challenges and enhancing their effectiveness.
• Tailored training for managers, equipping them with tools to effectively support and coach their sales teams. Our integrated system harmonizes skills, technology, and knowledge, ensuring peak performance at every level of your sales organization.

BCI is committed to helping you achieve world-class performance. That's the top 2% of performance in any discipline. It's where top athletes find their home, where top sellers receive double comma incomes, where leaders take their teams to new heights, and where companies leave their competition behind. And surprisingly, it sometimes takes only a small change in some of the fundamentals. We call it the 2MM shift.