Sales Enablement Resources, Guides and Templates
Looking to optimise your sales enablement strategy? Explore our top sales enablement tools, whitepapers and tips to learn what sales enablement leaders, marketing teams and sales teams are doing to build winning, repeatable sales processes that boost win rates.
Trending
GTM performance gap report: Why revenue teams struggle and how leaders fix it
Most teams have a strategy but can’t execute it. Highspot closes the GTM performance gap by unifying teams, AI, and enablement for real impact.
Enablement Strategy
State of Sales Enablement Report 2022
Learn how sales enablement can level up its efforts to create more value for the business and solidify its role in the organisation.
Sales Training
How to Integrate Your Sales Methodology into Your Sales Enablement Strategy
Uncover 5 key steps for syncing new sales methodologies to your big-picture sales enablement efforts.
Sales Plays
Sales Kits vs. Sales Plays: When to Use Which
Download this guide to gain insight into how both sales kits and sales plays can be used throughout your organisation to achieve sales excellence.
Sales Plays
Essential guide to sales plays: Best practices and templates
Learn everything you need to know about sales plays to increase your sales team's effectiveness.
Enablement Strategy
How Strategic Enablement Increases Sales Effectiveness
Download this new sales enablement guide to find out how to turn enablement strategy into action.
Content Management
The Essential Guide to Content Management
Learn how to overcome your content chaos and uplevel your content marketing with this essential guide to content management.
Digital Selling
Webinar: Hybrid or Virtual? New Research Reveals Which Approach Keeps Buyers Engaged
Get insights on how B2B professionals react to virtual, hybrid, phone, and in-person sales presentations with this on-demand webinar.
Sales Planning
Forrester The State of Digitised Selling
Learn how you can take practical steps in moving your company toward digital selling that drives results.
Buyer Engagement
Inside the Buyer’s Brain: Does Hybrid Live Up to the Hype?
Hybrid vs. virtual sales meetings: which do buyers prefer? Learn the answer to this question and more in this report from Corporate Visions, the result of a brain science study with 140+ participants from B2B companies.
Enablement Strategy
Sales Enablement Analytics Report 2021
Get the data you need to optimise your sales enablement efforts and drive impact across your sales team with insights collected from more than 350 enablement professionals.
Content Management
Get (and Keep) Control of Your Content With Effective Governance
Find out what an effective content governance strategy looks like and how to overcome common challenges with Highspot's best-in-class content governance implementation tools.
Sales Training
Webinar: How to Nail Your Next Sales Kickoff
View this on-demand webinar with leaders at Slack and Highspot to learn how to run a sales kickoff that makes an impact and drives business outcomes year-round.
Enablement Strategy
Webinar: How to Run a Top Tier Sales Enablement Organisation
Set up your sales enablement organisation for success in the next year with these best practices from leaders at Forrester, Baker Communications, PK, and Highspot.
Sales Training
Sales Kickoff Toolkit
Ensure your SKO sets up sellers for success with the resources in this toolkit, including helpful tips, checklists, and a comprehensive guide.
Enablement Strategy
Forrester | SiriusDecisions Sales Enablement: Planning Assumptions 2022
Know the five trends that will shape your sales enablement priorities going into the next year in this actionable report from Forrester Decisions (formerly SiriusDecisions).
Content Management
Forrester Modern B2B Buying and Selling Requires a Singular Content Strategy
Discover the top four best practices to align content to both buyers and sellers in this report from Forrester.
Enablement Strategy
2021 Gartner Market Guide for Sales Enablement Platforms
Gartner explains why sales enablement platforms are a must-have tool to support sales organisations with content, training, and coaching in its latest market guide for 2021.
Enablement Strategy
Sales Enablement Maturity Report 2021
Download the Sales Enablement Maturity Report to find out what enablement areas to invest in, develop, and prioritise.
Enablement Strategy
Highspot Security Overview: How We Protect Your Data
With Highspot, you will experience enterprise-class security throughout our environment that we continually enhance based on industry best practices. Read more in this overview.
Sales Planning
Forrester The Future of Sales
In this report from Forrester, find out how the five "Ps" of sales can accelerate your future revenue growth.
Marketing
Forrester The B2B Marketing Process Value Chain
Gain a new framework to shape your marketing strategy and optimise your marketing function with the insights in this report from Forrester.
Marketing
Webinar: AI for Marketing – What It Is, Why You Need It, and What You’ll Lose Without It
Learn from marketing leaders at Rollworks, Intellimize, Pathfactory, and Highspot about how to leverage AI to generate greater ROI on marketing campaigns.
Marketing
Webinar: How to Best Navigate Today’s Unique Marketing Challenges
Identify the best routes to achieving your marketing goals with this webinar, which presents findings from a survey of more than 100 marketers' marketing challenges over the past year.
State of Sales Enablement 2021
Discover the best practices of high-performing businesses in this report summarising the insights of nearly 400 enablement, sales, and marketing professionals.
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