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Fifth Annual Sales Enablement Study

CSO Insights and Highspot Present the 2019 Sales Enablement Report

In the Fifth Annual Sales Enablement Study, CSO Insights and Highspot partnered to survey global companies across industries to learn about the current state of sales enablement and what high-performing organizations are doing differently than those that are in the early phases of maturing their practice.

The study presents key findings concerning:

  • Alignment of selling processes to the customer’s journey
  • Sponsorship, strategy, and charter
  • Seller engagement
  • Continued investment in integrated technology
  • Formalized collaboration and efficient enablement operations

Download the report today to learn how sales enablement practitioners evolve their processes and strategy to maximize effectiveness and drive impact.

fifth annual sales enablement study


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Discover the six planning assumptions and best practices that should drive your sales enablement strategy in 2020 in this report from SiriusDecisions.