CSO Insights Fifth Annual Sales Enablement Study

CSO Insights and Highspot Present the 2019 Sales Enablement Report

In the Fifth Annual Sales Enablement Study, CSO Insights and Highspot partnered to survey global companies across industries to learn about the current state of sales enablement and what high-performing organisations are doing differently than those that are in the early phases of maturing their practice.

The study presents key findings concerning:

  • Alignment of selling processes to the customer’s journey
  • Sponsorship, strategy, and charter
  • Seller engagement
  • Continued investment in integrated technology
  • Formalised collaboration and efficient enablement operations

Download the report today to learn how sales enablement practitioners evolve their processes and strategy to maximise effectiveness and drive impact.

fifth annual sales enablement study

Related Resources

Step-by-Step Guide to Creating Repeatable Success With Sales Coaching
Sales Coaching
Step-by-Step Guide to Creating Repeatable Success With Sales Coaching
Integrating sales coaching into your existing sales readiness process is key to unlocking productivity. Learn how to build an effective sales coaching strategy.
Webinar: Coaching Strategies for Better Sales Productivity
Enablement Strategy
Webinar: Coaching Strategies for Better Sales Productivity
This on-demand webinar dives into the concept of ubiquitous sales coaching and how it can revolutionise your team's productivity.
Step-by-Step Guide to Improve Your Sales Process
Enablement Strategy
Step-by-Step Guide to Improve Your Sales Process
This essential resource will help you implement effective strategies, avoid common pitfalls, and drive better results for your team.