CSO Insights Fifth Annual Sales Enablement Study
CSO Insights and Highspot Present the 2019 Sales Enablement Report
In the Fifth Annual Sales Enablement Study, CSO Insights and Highspot partnered to survey global companies across industries to learn about the current state of sales enablement and what high-performing organisations are doing differently than those that are in the early phases of maturing their practice.
The study presents key findings concerning:
- Alignment of selling processes to the customer’s journey
- Sponsorship, strategy, and charter
- Seller engagement
- Continued investment in integrated technology
- Formalised collaboration and efficient enablement operations
Download the report today to learn how sales enablement practitioners evolve their processes and strategy to maximise effectiveness and drive impact.
Related Resources
Marketing
2022 Gartner® Market Guide for Revenue Enablement Platforms
Find out from Gartner why revenue enablement platforms, formerly sales enablement, are a must-have tool that generates revenue via content, training, and coaching.
Onboarding
Onboarding Guide: How to Shorten Sales Ramp to Revenue
Discover how to help your sales reps hit the ground running by implementing a winning onboarding strategy.
Marketing
Webinar: What Marketers Must Know to Rise Above Economic Uncertainty
Watch this on-demand webinar to learn more about how marketers are overcoming their biggest challenges and the technology they've adopted to drive results.
Marketing
How Marketing Can Rise Above Economic Uncertainty
Download this report to learn how nearly 300 marketing leaders are characterising their most pressing marketing challenges and how they see buyer behaviour changing.