In the fourth annual Sales Enablement Analytics report, over 100 enablement and sales professionals were surveyed from Sales Enablement PRO in partnership with Highspot.
The report identifies three core areas by which enablement can measure its impact on business results:
- Performance — the impact of enablement’s efforts on pipeline health and the performance success of the revenue engine
- Proficiency —the ability for onboarding, training, and coaching to develop reps’ skills
- Productivity —the efficiency and effectiveness of reps throughout the sales process
Download the report today to find out what to measure and track to help improve your sales enablement strategy this year.
