Path to Optimizing Your Sales Cycle
- Best Practices. This article provides pointers to white papers, blog posts, eBooks, and Webinars covering a variety of sales enablement best practices.
- Fix Your Sales Portal. A sales enablement platform should deliver on these six essentials, to make sure that your sales team gets the maximum value from the content you work so hard to create.
- Top 3 Sales Enablement Myths. These three myths fall in to the “tell customers what they want to hear” category but unfortunately will lead to failed projects.
- Introduction: The Definitive Guide to Sales Enablement
- Chapter 1: Calculating ROI
- Chapter 2: Platform Capabilities
- Chapter 3: Maturity Model
- Chapter 4: Deployment Guide
- Chapter 5: Solution Design
- Chapter 6: Measuring Content Performance