Enablement Strategy

Why You Need a Sales Enablement Platform

To properly support sales reps, your marketing, enablement, and sales teams need to be coordinated from idea to execution. That is a difficult task with everyone working in separate systems, using unconnected workflows, and puzzling data together to make decisions.

This whitepaper will help you overcome this difficult task by covering:

  • How to shift the way your sellers sell to adapt to buyers’ behaviors
  • Why there is a shift of focus for revenue leaders to sales effectiveness
  • Top ways to align your GTM teams
  • How to train your sales team more effectively

Find out how sales and enablement teams can help unify their strategy across teams to increase sales effectiveness and improve sales performance.

Explore More Resources

State of Sales Enablement Report 2025
Enablement Strategy
State of Sales Enablement Report 2025
Learn the latest trends and data-backed strategies to elevate go-to-market performance.
2025 Gartner® Peer Insights™ Voice of the Customer for Revenue Enablement Platforms Report
Enablement Strategy
2025 Gartner® Peer Insights™ Voice of the Customer for Revenue Enablement Platforms Report
Application leaders supporting sales and revenue teams can use the Gartner® Peer Insights™ Voice of the Customer for Revenue Enablement […]
RFP Guide: Choosing the Right GTM Enablement Platform to Unlock Revenue Growth
Enablement Strategy
RFP Guide: Choosing the Right GTM Enablement Platform to Unlock Revenue Growth
Get the Highspot RFP Guide to choose the right GTM enablement platform, drive alignment, boost productivity, and unlock predictable revenue growth.