Guide: What Good Sales Readiness Looks Like

What Good Sales Readiness Looks Like ebook banner

It’s no secret that today is the toughest selling environment, where competition is fierce, customer knowledge and expectations are higher than ever, and success demands a new level of readiness and support. It’s more important than ever for companies to equip their sellers to win deals and drive revenue, and with that comes ensuring sales readiness.

To prepare for this environment, businesses need to equip their sellers with tailored programs, effective tools, and resources to successfully guide customers along the entire buyer’s journey and effectively craft meaningful engagements that resonate with your audience.

Central to achieving sales readiness is the formation of a dedicated Sales Enablement team. In this eBook, we cover the 5 elements a Sales Enablement Team will need in order to achieve sales readiness:

  • A dream team
  • A charter
  • Key relationships
  • Revenue software
  • Onboarding and training

Download the What Good Looks Like Sales Readiness eBook to discover more on how to equip your sellers to predictably win deals and drive revenue.

Related Resources

Episode 48: The Revenue Leader Outlook on Enablement
Enablement Strategy
Episode 48: The Revenue Leader Outlook on Enablement
Graham Younger, the president of worldwide field operations at Highspot, discusses discuss why enablement is mission-critical for businesses today and the value of enablement for revenue leaders.
Podcasts
Episode 46: Building a Proactive Enablement Strategy
Enablement Strategy
Episode 46: Building a Proactive Enablement Strategy
Doga Butler and TD Haines share advice on building a proactive enablement strategy to keep up with the rapidly changing business environment.
Podcasts
Episode 45: Enablement’s Role in Driving Seller Productivity
Enablement Strategy
Episode 45: Enablement’s Role in Driving Seller Productivity
Kara Huff shares insights on on what role enablement plays in sellers' productivity, including the use of Highspot's sales plays and pitches.
Podcasts