Highspot Named a Leader in the 2025 Gartner® Magic Quadrant™ for Revenue Enablement Platforms

Table of Contents

    Categories

    Company recognized as highest in ability to execute

    SEATTLE — November 17, 2025 — Highspot, the only agentic platform for go-to-market (GTM) performance, today announced it has been named a Leader in the inaugural 2025 Gartner® Magic Quadrant™ for Revenue Enablement, positioned highest for Ability to Execute.

    Highspot’s platform, powered by its proprietary Nexus™ AI and analytics engine, creates a real-time feedback loop to fix what’s broken, scale what works, and drive measurable outcomes for GTM teams. Highspot customers worldwide report achieving a 50 percent increase in GTM efficiency, 55 percent boost in seller confidence, and 51 percent improvement in buyer engagement.

    “We feel this recognition validates our belief that performance is not a function of more tools and instead is the outcome of smarter systems of action,” said Robert Wahbe, CEO, Highspot. “We’re helping companies turn sales potential into measurable revenue performance through a virtuous cycle of smarter go-to-market AI insights that drive the right actions.”

    In addition to being named a Leader in the 2025 Magic Quadrant for Revenue Enablement Platforms, Highspot was also recognized as a Customers’ Choice in the 2025 Gartner Peer Insights™ ‘Voice of the Customer’ in the Revenue Enablement Platforms market.

    Highspot recently announced its Deal Agent, a breakthrough agentic capability that accelerates pipeline generation and conversion. Unlike traditional inspection tools that stop at dashboards and summaries, the Deal Agent acts as an AI-powered teammate embedded directly in the deal, combining 360-degree seller and buyer context to deliver insights and next best action through multi-turn interactions. The company also introduced purpose-built and custom agents, all powered by Nexus, as part of its Fall Launch.

    Learn More

    About Gartner Magic Quadrant

    Magic Quadrant™ reports are a culmination of rigorous, fact-based research in specific markets, providing a wide-angle view of the relative positions of the providers in markets where growth is high and provider differentiation is distinct. Providers are positioned into four quadrants: Leaders, Challengers, Visionaries and Niche Players. The research enables organizations to get the most from market analysis in alignment with their unique business and technology needs.

    Gartner, Magic Quadrant for Revenue Enablement, Doug Bushée, Melissa Hilbert, Bill Yetman, 10 November 2025.

    Gartner, Voice of the Customer for Revenue Enablement Platforms, By Peer Community Contributor, 30 January 2025. GARTNER is a registered trademark and service mark, PEER INSIGHTS, MAGIC QUADRANT, and GARTNER PEER INSIGHTS CUSTOMERS’ CHOICE badge are registered trademarks of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.

    Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

    Gartner does not endorse any vendor, product or service depicted in our research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

    About Highspot
    Highspot is the only agentic platform for go-to-market performance, powered by
    Nexus™, our AI and analytics engine. Acting as an AI-powered extension of your team,
    Highspot transforms every signal, spoken, shared, or shown, into real-time actions
    tailored to each role. Highspot ensures your salespeople show up smarter. Your
    marketers double down on what performs. Your enablement team scales what works.
    Because when your people perform at their best, your business does too.

    Media Contact
    Lucas Welch
    VP, Global Corporate Marketing
    lucas.welch@highspot.com

    Highspot Team

    We deliver the only unified enablement platform that drives GTM productivity. By combining guided selling, continuous learning, and always-on coaching into one seamless experience backed by end-to-end analytics, our platform empowers your GTM teams to break down silos and drive predictable growth.

    We are focused on realizing the full potential of AI for GTM teams in our purpose-built platform. Highspot delivers a unified experience and analytics, ensuring unmatched AI accuracy and relevance to improve productivity across your entire GTM team. Executing your strategic initiatives with Highspot increases revenue, drives consistent rep performance, and increases sales and marketing return on investment.

    Related Resources

    Your VIP guide to Dreamforce 2025: Highspot lounge, partners, and can’t-miss sessions
    Blog
    Your VIP guide to Dreamforce 2025: Highspot lounge, partners, and can’t-miss sessions
    Reserve your spot at the Highspot Hideaway at Dreamforce 2025—a space for GTM leaders to connect, explore strategy, and recharge with sessions, demos, and more.
    New Highspot Study Finds AI is Failing Sales Teams
    Blog
    New Highspot Study Finds AI is Failing Sales Teams
    While AI adoption is accelerating, there are widespread breakdowns in execution, effectiveness, and alignment, especially among “AI Leapers.”
    Your GTM, transformed: Highspot’s Agentic Platform powers the Summer 2025 Launch
    Blog
    Your GTM, transformed: Highspot’s Agentic Platform powers the Summer 2025 Launch
    Discover Highspot’s Summer 2025 Launch—featuring Adaptive Learning, Skill Coaching, Role Play, and AI Agents—to transform your GTM with precision and impact.