Seismic Competitor
In addition to complex administration and lengthy implementation, 15% never saw a positive ROI, compared to 100% of Highspot customers reporting a positive ROI.
Download ReportSeismic started out as a document generation platform targeting the primary use case of automating the creation of customized and compliant content at scale. For this reason, its technology has been most relevant in environments that are highly regulated with significant compliance requirements, with limited need for sellers to easily find or personalize content. Seismic’s top use case is LiveDocs — a feature primarily designed for content marketers versus sales leadership, sales enablement, or product marketing teams that need a solution that will be easily adopted and used by sellers. Customers that have used Seismic consistently report running into frustrating limitations.
Seismic Limitations
Poor sales due to inaccurate search results and non-intuitive folder-based interface
Significant overhead and time spent administering and maintaining the solution
Limited integrations with other existing software platforms
Highspot Advantages
An award-winning approach to content management, where content is organized in “Spots” instead of a traditional file and folder structure
Ability to create dynamic, mobile-ready sales playbooks and customize seller and buyer experiences using Highspot SmartPages
Advanced analytics powered by patented artificial intelligence technology
More than 50 technology integrations—the most of any sales enablement platform on the market
Unparalleled sales usage and adoption and customer retention
Highspot and Seismic Side-by-Side Comparison
An intuitive way to organize and browse content
Requires sellers to know nesting structure
Dynamic sales plays and interactive guidance
Guidance is buried in docs or PDFs, going unused
Seller adoption and adding ex-Seismic customers monthly
Has never successfully switched a Highspot customer
User controls so admin tasks are federated
Requires SilverLight to function
Work with existing technology and meet sellers where they are
Fewer integrations and lacking essentials such as G Suite, LinkedIn, and more

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