Boost Business Impact: Mature Your Enablement Function

Accelerate Business Impact By Maturing Your Enablement Function cover

Ensuring revenue teams excel in today’s challenging selling environment requires a rigorous and scalable strategy. When enablement equips, trains, and coaches reps to excel, it can operationalize behavior change. Insights in this report were collected from a study of 500 sales managers, customer success managers, sales enablement professionals, and product marketing professionals, along with internal product usage research and customer surveys. This report will:

  • Reveal the business impact of mature enablement programs
  • Demonstrate what maturity looks like for organizations that use Highspot
  • Highlight how our customers equip, train, and coach their revenue teams to improve business results

Download the report today to learn insights from our customers on how to move up the maturity curve and improve the business impact of enablement.

Related Resources

Episode 67: Setting the Foundation for an Effective Enablement Strategy
Buyer Engagement
Episode 67: Setting the Foundation for an Effective Enablement Strategy
According to research conducted by Sales Enablement PRO, organizations with dedicated enablement efforts report a nine percentage-point increase in average […]
Episode 58: Scaling Enablement to Improve Buyer Engagement
Buyer Engagement
Episode 58: Scaling Enablement to Improve Buyer Engagement
Gracey Cantalupo shares insights on how scaling enablement functions can lead to improved buyer engagement.
Episode 47: Gaining Leadership Buy-In for Enablement
Buyer Engagement
Episode 47: Gaining Leadership Buy-In for Enablement
Chelsey Groh shares insights about the importance of leadership buy-in, and what impact it has on the results of enablement initiatives.