The management and maintenance of sales process and plays is directly tied to your organisation’s bottom line. Organisations that report being effective at this see win rates that are 8% higher.
In this ebook, you’ll get a visual guide to building and measuring effective sales plays with Highspot by translating your top go-to-market priorities into action and, ultimately, insight with Plays and Play Scorecards.
We’ll take you through three of the most common types of initiatives and show you how to:
- Plan effective sales plays based on top strategic initiatives
- Turn those initiatives into action and execute the plays
- Track the right measurements of success to change rep behaviours
