Marissa Gbenro

Former Content Marketing Director, Highspot

Marissa Gbenro is the former Content Marketing Director at Highspot with over 8 years of experience driving growth and engagement across various industries. She’s built a reputation for crafting impactful content strategies that fuel customer acquisition, boost retention, and strengthen brand loyalty. Known for aligning content with business goals, Marissa consistently delivers measurable results through storytelling that connects and converts.

Posts by Marissa Gbenro

5 articles by this author

Sparking Innovation with Highspot Training and Coaching
Sparking Innovation with Highspot Training and Coaching
Learn more about how Highspot Training and Coaching can help drive behaviour change and consistent performance across your sales team.
3 min read
Why Successful Buyer Engagement Needs Sales Enablement
Why Successful Buyer Engagement Needs Sales Enablement
Making buyer engagement more meaningful leads buyers to engage with sales reps. Find out how to effectively amplify buyer engagement with sales enablement.
4 min read
The Relationship Between Winning Sellers and Content
The Relationship Between Winning Sellers and Content
With these strategies, you'll learn how to effectively use core sales content to empower your sales reps with content management via sales enablement.
5 min read
Winning Over the Modern Buyer
Winning Over the Modern Buyer
Create a sales strategy to modernise your sales and marketing teams' workflows with this step-by-step guide on how to engage the modern buyer.
3 min read
Seattle Startup Scene in 2018
Seattle Startup Scene in 2018
In honor of the talented sales, marketing, & sales enablement leaders in Seattle. Highspot is launching the first Seattle Start-Up Awards.
2 min read

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