Marissa Gbenro

Former Content Marketing Director, Highspot

Marissa Gbenro is the former Content Marketing Director at Highspot with over 8 years of experience driving growth and engagement across various industries. She’s built a reputation for crafting impactful content strategies that fuel customer acquisition, boost retention, and strengthen brand loyalty. Known for aligning content with business goals, Marissa consistently delivers measurable results through storytelling that connects and converts.

Posts by Marissa Gbenro

8 articles by this author

Sparking Innovation with Highspot Training and Coaching
Sparking Innovation with Highspot Training and Coaching
Learn more about how Highspot Training and Coaching can help drive behaviour change and consistent performance across your sales team.
3 min read
Virtual Enablement is a Vital Revenue Lever
Virtual Enablement is a Vital Revenue Lever
Uncover best practices and insights from sales enablement practitioners around the world by downloading the latest 2020 State of Sales Enablement report.
3 min read
Why Revenue Enablement Is the Secret to Boosting Business Outcomes
Why Revenue Enablement Is the Secret to Boosting Business Outcomes
Highspot and Forrester reveal how organisations are driving success through revenue enablement – even during uncertain economic times.
3 min read
Tomorrow’s Success Requires Virtual Enablement
Tomorrow’s Success Requires Virtual Enablement
Marketing and enablement professionals are wondering how to remotely support quota-carrying teams. Focus on these 3 areas to drive real impact.
4 min read
How a Modern Sales Enablement Toolset Drives Business Impact
How a Modern Sales Enablement Toolset Drives Business Impact
In their new report, Forrester explores how modern sales enablement improves customer experience and drives business impact. Find out what they discovered.
4 min read
Enablement Metrics Increase Win Rate, Report Finds
Enablement Metrics Increase Win Rate, Report Finds
Discover how improving sales proficiency and sales productivity can make a real business impact with the insights and data in these handy infographics.
2 min read
The Relationship Between Winning Sellers and Content
The Relationship Between Winning Sellers and Content
With these strategies, you'll learn how to effectively use core sales content to empower your sales reps with content management via sales enablement.
5 min read
The Secrets to Creating Winning Sellers
The Secrets to Creating Winning Sellers
What are the traits that make up winning sellers? Let's take a look at their anatomy and the steps that leaders can take to nurture more successful reps.
4 min read

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