John Tintle
Former Director of Content and Communications, Highspot
John Tintle is an experienced marketing leader with a deep expertise in content strategy, communications, and brand development. As the former Director of Content and Communications at Highspot, he led integrated marketing efforts that drove brand awareness and demand. John’s work focused on leveraging content to elevate the company’s value proposition, positioning, and messaging, while closely measuring the impact of marketing investments on the sales pipeline.
Posts by John Tintle
10 articles by this author
Making a Difference in Our Community
After a massively successful year, the Highspot team put its energy to work in the Seattle community.
2 min read
Sales Enablement for Challenger Selling
How sales enablement is helping companies optimize their Challenger™ sales model and deliver superior results for their customers.
2 min read
Transform Your Business with Sales Enablement
This Best Practices Guide showcases leading techniques for positioning and optimizing sales enablement investments. Learn more about high-level concepts.
3 min read
Managing Your Content: Sales Enablement as Editor-in-Chief
How high-performing companies position sales enablement as editor-in-chief to make content easier to find, consistent in quality, & better aligned with goals.
4 min read
Put Your Sales Content to Work: Best Practices in Sales Enablement Volume 2
By leveraging the benefits of modern sales enablement technology, sales reps can work smarter & close deals more effectively with proper technology adoption.
4 min read
Deconstructing Sales Enablement ROI
See an example of how a modern sales enablement platform generates superior return on investment against attainable performance targets.
3 min read
Sales Enablement Pro Series: Insights and Advice
In this blog series, learn insights and advice for sales enablement success from Sean Goldie, Sales Enablement Manager at Concur.
4 min read
Redefining Modern Sales Enablement
Highspot has redefined sales enablement with a modern, scaleable platform that makes it easy to manage & track content, helping reps increase conversations.
8 min read
Is Your Marketing Content Falling into a Black Hole?
See why you need a sales enablement solution to help your marketing and sales teams share, identify, and discover content that helps win deals.
3 min read
Playbooks for the Buyer Revolution
Changes in the modern buying process has led to the creation and proliferation of a new type of sales playbook. Learn what modern sales playbooks look like.
2 min read
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