Turn Your Strategy into Action
Eliminating content chaos isn’t enough—your sales plays and communications are just as crucial to guide sellers to an effective conversation.
Highspot puts guidance alongside content for all of your customer-facing teams, giving them the context they need to execute key go-to-market motions with confidence.
Deliver Targeted Guidance
Not every conversation is the same, so Highspot makes it easy to tailor guidance to different selling roles and buying stages.
Target by role, customer type, sales stage, or any dimension that matters to your business
Put content in context with guidance that’s quick and easy to build in Highspot’s SmartPages™
Promote key selling motions and share best practices with pre-built or custom sales play templates
Get Attention with Dynamic Sales Plays
Create dynamic, targeted sales plays and communications that engage sellers at the moment of action.
SmartPages™ work everywhere your sellers do—in CRM, email, and social—with 70+ integrations
Guidance is available at the moment of action on any device, in mobile-responsive templates
Bring together everything reps need—internal and external content, applications, and data live side-by-side
Create Engaging Communications
Ditch lengthy email newsletters in favor of sales communications that are real-time and easy to find.
Real-time notifications let sellers know what’s new and when content gets updated
Populate communications with dynamic elements so they’re relevant to every role
Make communications available in the same single source as customer-facing sales content so there’s no need to switch tasks
Reinforce Best Practices
With Highspot, scale enablement efforts by leveraging industry expertise to guide repeatable behavior.
Start from flexible templates based on industry best practices
Like the rest of your content, your playbooks are always up to date
Highspot’s SmartPage™ Marketplace brings in frameworks from top methodologies like Miller Heiman, Challenger, and more
Understand Sales Play Effectiveness
Gain deep insight into how your plays perform across the customer lifecycle.
Highspot analytics offers visibility into which plays get used when
See who’s engaging with selling guidance with internal viewing times
Understand what’s working best—track influenced revenue for your plays and see how buyers engage
In order to truly enable sellers and other customer-facing roles, we have to be able to provide guidance around how to effectively use content. Highspot’s SmartPages™ give us a huge advantage by being able to create guidance on the fly without having to have any technical expertise.
