
Kaitlin Sahlinger
Senior Manager of Professional Services , Highspot
Kaitlin Sahlinger is a Senior Manager of Professional Services at Highspot, where she leads initiatives to enhance customer success and drive business outcomes. Collaborating with cross-functional teams, she focuses on developing and implementing strategic programs that empower clients and optimize their use of Highspot’s solutions.
Posts by Kaitlin Sahlinger
4 articles by this author
    
        
        
            Aligning sales with the B2B buying journey: A guide        
                
            Discover how B2B buyers make decisions today, why the process is long and complex, and what sales reps can do to better guide leads from awareness to purchase.        
        
        
        
        
                13 min read
        
            
    
        
        
            What is customer engagement? Strategies and best practices to know        
                
            Learn why effective customer engagement requires a collaborative and coordinated effort by sales, marketing, and other go-to-market team members.        
        
        
        
        
                12 min read
        
            
    
        
        
            6 Steps for Creating an Effective Sales Enablement Plan        
                
            Sales enablement plans are used to improve sales teams’ win rates by providing them with the necessary onboarding, sales content, and business alignment.        
        
        
        
        
                11 min read
        
            
    
        
        
            Customer Enablement Explained: What It Is and Why You Need It        
                
            How can you keep your customers? In this guide, we'll cover everything you need to delight and retain customers using customer enablement.        
        
        
        
        
                5 min read
        
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