Helene Zakow
Former Senior Product Marketing Manager, Highspot
Helene Zakow is the former Senior Product Marketing Manager at Highspot, where she led the company’s financial services vertical with a sharp focus on strategic positioning and go-to-market execution. With 25 years of experience, Helene has held senior roles at industry giants like Standard Chartered, JP Morgan Chase, and American Express.
Posts by Helene Zakow
3 articles by this author
The Role of Enablement in Financial Services in 2023
Financial service organizations that use sales enablement tools are more likely to have highly engaged sales reps and gain insights into what works.
3 min read
How HSBC Transformed Financial Services Enablement to Drive Growth
HSBC is changing how client-facing teams work to increase opportunities, win more business, and continue to drive growth.
7 min read
How Enablement Can Help Drive Financial Services Revenue in a Downturn
With most of the world facing a challenging macroeconomy this year, a reliable enablement platform can help you weather this economic storm.
7 min read
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