Hot off the Press – Learn why Highspot is named a leader in The Forrester Wave™: Sales Content Solutions.

DOWNLOAD NOW

Chief Sales Officers: Planning Assumptions 2021

According to the Forrester | SiriusDecisions Research Brief Chief Sales Officers: Planning Assumptions 2021, and due to shifting buyer needs and continued economic uncertainty, sales leaders should focus on the following actions in 2021:

  1. Gaining a competitive advantage with data and technology
  2. Rebalancing sales structure and talent
  3. Modernising prospecting and lead generation
  4. Scaling e-commerce
  5. Building a next-generation partner ecosystem

Download the Forrester | SiriusDecisions research brief and set your sales teams up for success in 2021!

Chief Sales Officers: Planning Assumptions 2021

Related Resources

Guide: What Good Sales Management Strategy Looks Like
Sales Planning
Guide: What Good Sales Management Strategy Looks Like
Unlock the potential of your sales leaders. Download our eBook and discover the importance of investing in sales management to drive revenue growth.
eBooks
Guide: What Good Sales Readiness Looks Like
Enablement Strategy
Guide: What Good Sales Readiness Looks Like
Explore the power of sales readiness and the vital role of enablement teams. Download our eBook for insights that drive success.
eBooks
The All-In-One Sales Content Management Toolkit
Content Management
The All-In-One Sales Content Management Toolkit
Explore the pivotal role of diverse content and effective content management in guiding buyers at every stage of the buying process.
eBooks