Sales Strategy

European State of Sales and Marketing Alignment 2022
Marketing
European State of Sales and Marketing Alignment 2022
Explore our 2022 European Marketing and Sales alignment report to understand the issues impacting companies’ ability to achieve higher sales win rates and how to fix them.
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eBooks
2022 Gartner® Market Guide for Revenue Enablement Platforms
Marketing
2022 Gartner® Market Guide for Revenue Enablement Platforms
Find out from Gartner why revenue enablement platforms, formerly sales enablement, are a must-have tool that generates revenue via content, training, and coaching.
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Research Reports
Onboarding Guide: How to Shorten Sales Ramp to Revenue
Onboarding
Onboarding Guide: How to Shorten Sales Ramp to Revenue
Discover how to help your sales reps hit the ground running by implementing a winning onboarding strategy.
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eBooks
Webinar: How Strategic Enablement Increases Sales Effectiveness
Enablement Strategy
Webinar: How Strategic Enablement Increases Sales Effectiveness
Watch this on-demand webinar to learn the best practices for increasing sales effectiveness – featuring speakers from Forrester and Corporate Visions.
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Webinars
How Strategic Enablement Increases Sales Effectiveness
Enablement Strategy
How Strategic Enablement Increases Sales Effectiveness
Download this new sales enablement guide to find out how to turn enablement strategy into action.
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eBooks
Forrester The State of Digitised Selling
Sales Planning
Forrester The State of Digitised Selling
Learn how you can take practical steps in moving your company toward digital selling that drives results.
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Research Reports
Episode 4: How to Lead Teams That Consistently Excel
Sales Strategy
Episode 4: How to Lead Teams That Consistently Excel
How do sales leaders create teams that consistently perform and drive revenue growth? Sales strategy expert, Scott Edinger and Andy Champion, General Manager of Highspot EMEA answer this question and more in this episode.
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Podcasts
Forrester The Future of Sales
Sales Planning
Forrester The Future of Sales
In this report from Forrester, find out how the five "Ps" of sales can accelerate your future revenue growth.
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Research Reports
Driving Sales Rep Productivity – The Foundation of Your Revenue Engine
Buyer Engagement
Driving Sales Rep Productivity – The Foundation of Your Revenue Engine
Get the keys to turbocharge your revenue engine and unlock higher rep attainment, stronger employee engagement, and repeatable revenue growth for your business.
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eBooks
Webinar: Sales Leadership Panel – How to Reinvent Your 2021 Sales Model
Sales Strategy
Webinar: Sales Leadership Panel – How to Reinvent Your 2021 Sales Model
Watch this on-demand webinar moderated by Forrester's Mike Pregler and featuring the CEO of ValueSelling Associates and Highspot's VP of Sales to learn how sales leaders are adapting to shifting buyer needs and economic uncertainty.
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Webinars
Chief Sales Officers: Planning Assumptions 2021
Sales Planning
Chief Sales Officers: Planning Assumptions 2021
Learn where sales leaders should focus their efforts in 2021 with this Forrester | SiriusDecisions research report.
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Research Reports
SiriusDecisions Sales Enablement: Planning Assumptions 2021
Enablement Strategy
SiriusDecisions Sales Enablement: Planning Assumptions 2021
Get five recommendations from SiriusDecisions to prepare and enable your customer-facing teams to be successful in the coming year.
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Research Reports