Sales Enablement Blog
Explore content management, sales training, and coaching articles and guides. Find information on how to improve your sales enablement strategy and accelerate marketing and sales processes. We provide all the expert tips you need to speed up sales cycles and generate more revenue.
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Latest posts

10 must-have sales dashboards to boost performance
If you’re like most go-to-market leaders today, you need interactive and exhaustive sales dashboards that cut through the clutter, connect […]
15 min read

The AI-powered deal room is open: Meet the newest Highspot Agent that helps sellers win
Unveiling Highspot’s AI-powered Deal Agent & Deal Intelligence: a unified view of pipeline health, real-time insights, and actionable recommendations to win more.
6 min read

Highspot launches Deal Agent: The first multi-turn agentic sales teammate for go-to-market performance
Fall Launch ’25 introduces the Deal Agent, giving sellers and leaders a 360-degree view of every deal and delivering real-time, role-specific guidance.
5 min read

The B2B sales process: Steps and insights for 2026
The modern sales process is a highly structured sales process. Learn how optimizing your B2B selling approach can help reps close more deals.
21 min read
Sales Enablement Strategy

10 must-have sales dashboards to boost performance
If you’re like most go-to-market leaders today, you need interactive and exhaustive sales dashboards that cut through the clutter, connect […]
15 min read

What is a digital sales room?
Close deals faster with digital sales rooms. Learn about its key features, benefits, and the role it plays in modern sales strategies.
13 min read
![30+ sales strategy examples and ideas [2026 edition]](https://www.highspot.com/wp-content/uploads/2023/11/Sales_Strat_Header-1-580x330.jpg)
30+ sales strategy examples and ideas [2026 edition]
Discover examples of several winning B2B sales strategies that can inspire your go-to-market (GTM) team's strategic planning for the year ahead.
27 min read

How improved AI maturity unlocks greater GTM performance
Strong AI maturity is improving go-to-market outcomes for today's enterprises. Learn how elevating your AI strategy can drive efficiency and growth.
12 min read

Don’t scale chaos: Why AI maturity starts with structure
AI won’t fix a broken GTM. Learn why AI maturity starts with structure, not tools, and how leading teams build systems that scale real impact.
5 min read

Embedding AI in your GTM operations: A strategic imperative
Successful GTM operations not only requires clarity, consistency, and close collaboration, but also the use of AI-powered sales enablement technology.
11 min read
Sales Training, Coaching, and Onboarding

Generative AI for sales: A powerful tool for GTM teams
With generative AI for sales, GTM leaders can empower their reps to continually boost sales performance and help accelerate revenue growth.
11 min read

Fuel GTM performance with AI-powered scorecards
Discover how to leverage AI-driven analytics to drive rep behaviour change and improve go-to-market performance.
5 min read

How conversation intelligence software powers B2B sales
Conversation intelligence software with AI and machine learning capabilities empowers your sales professionals to sell smarter and faster.
15 min read

AI role play for sales managers: How to train and sell better
Advanced AI sales role play tools enable managers to deliver consistent coaching, boost rep confidence, and drive stronger sales performance.
14 min read

The BANT sales methodology: A tried-and-true model
By using the BANT sales framework, reps can qualify leads faster and ensure they only spend their time prospecting the right B2B buyers.
12 min read

How manufacturers can accelerate training for a new era of domestic production
Accelerated training helps manufacturing sales reps master products, meet buyer needs, and drive success in a changing market.
5 min read
State of Sales Enablement Report 2025
Learn why today's go-to-market teams are leaning into an AI-first future—and why your GTM function would be wise to do the same to enhance your sales, marketing, and enablement efforts and accelerate revenue growth.

Sales Content Management

What is a digital sales room?
Close deals faster with digital sales rooms. Learn about its key features, benefits, and the role it plays in modern sales strategies.
13 min read

Generative AI for sales: A powerful tool for GTM teams
With generative AI for sales, GTM leaders can empower their reps to continually boost sales performance and help accelerate revenue growth.
11 min read

Keeping up with mass customisation: How sales teams can personalise at scale
Mass customisation is reshaping manufacturing. See how sales teams can sell complex, personalised products with speed and confidence.
5 min read

How to design sell sheets that help close more deals
Discover how standout sell sheets can help you engage, advance, and convert more leads using our 7-step checklist and actionable best practices.
12 min read

How content automation software helps reps focus on what matters
Learn what content automation software is, why it matters, and how it can boost ROI. Includes a checklist to see if it’s right for your team.
8 min read

How to create a sales pitch deck and keep it up-to-date
Create winning sales pitch decks with our expert guide. Learn key strategies and use our maintenance checklist with triggers to keep it fresh.
11 min read
Sales and Marketing Management

The B2B sales process: Steps and insights for 2026
The modern sales process is a highly structured sales process. Learn how optimizing your B2B selling approach can help reps close more deals.
21 min read

15 SMART sales goals for every go-to-market team
Discover popular sales goals and objectives set by today's GTM leaders to ensure they can easily track and improve sales performance.
18 min read

What is sales analytics? Key metrics and data to track
Robust, real-time sales analytics is how GTM teams win today. Learn how to make the most of sales insights to improve your reps' performance.
16 min read

Sales prospecting: Techniques and tools to sell smarter
With the right sales prospecting tools and techniques, reps can more effectively engage qualified leads as they move through the sales cycle.
16 min read

Improving the B2B sales experience for reps and buyers
With AI-powered tools and smart strategies, give reps what they need to streamline B2B sales and create a smoother, more personal buyer experience.
16 min read

How to create an effective sales and marketing plan
Building a winning sales and marketing plan requires the right tech. Learn how to elevate your marketing and sales strategy with AI-powered tools.
18 min read
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