Sales Enablement Resources, Guides and Templates
Looking to optimise your sales enablement strategy? Explore our top sales enablement tools, whitepapers and tips to learn what sales enablement leaders, marketing teams and sales teams are doing to build winning, repeatable sales processes that boost win rates.
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State of Sales Enablement Report 2025
Learn why today's go-to-market teams are leaning into an AI-first future—and why your GTM function would be wise to do the same to enhance your sales, marketing, and enablement efforts and accelerate revenue growth.
Enablement Strategy
Your sales training guide to boost sales effectiveness
Learn how to build a results-driven sales training programme that empowers your sellers to close more deals and drive business growth.
Enablement Strategy
3 keys to a successful product launch strategy
Discover the 3 keys to a successful product launch strategy—planning, cross-team collaboration, and technology—to drive impact and maximise business growth.
Enablement Strategy
GTM 101: How to build a winning go-to-market strategy
Companies with robust GTM plans are more likely to hit their revenue goals and create a lasting impact. Download our guide and start achieving revenue growth.
Enablement Strategy
Scaling sales enablement: A framework for driving revenue growth
This guide provides a step-by-step roadmap to transform your sales enablement programme into a revenue-driving machine. Learn more here.
Enablement Strategy
A guide to training foundations: Crafting impactful learning experiences
Discover how to design effective training programmes that stick! Learn to craft tailored curriculums, boost engagement, and measure impact with our guide.
Enablement Strategy
Ultimate guide to sales training
In this guide, learn to create personalised programmes, boost engagement, and track success to drive lasting results for your team.
Marketing
Transform your marketing with AI-powered content
Learn how to use AI to ensure your marketing team delivers consistent messaging, leverages actionable data, and optimises content for revenue impact.
Enablement Strategy
The revenue impact realities of a siloed sales tech stack
Learn the costs of disconnected tools and how consolidating your sales enablement systems can streamline workflows and boost sales productivity.
Enablement Strategy
The science behind a predictable sales process
Align reps to a standardised sales process; you'll see the impact on your win rates. It's cause and effect — and it's readily achievable.
Enablement Strategy
A measured approach to sales methodologies
Maximising your methodology investment requires a tactical approach. Learn how partnering with Highspot primes your methodology for success.
Enablement Strategy
A fast-flowing sales pipeline
How healthy is your pipeline? Do you know if you're leaving revenue on the table? Discover how to build a gap-free pipeline.
Enablement Strategy
An optimised channel partner strategy
Powering partners and maximising channel potential might feel complicated, but with the right enablement strategy, it needn’t be. Learn more in this eBook.
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Product video: Initiatives
With Highspot, you can measure and enhance the business impact of your Go-To-Market (GTM) initiatives with a unified view of performance.
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Product video: Meeting prep
See how your sales team can prepare for every upcoming meeting with confidence by reviewing past interactions and accessing key resources–all in one place.
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Product video: Competency coaching
In this video, learn how Highspot helps you create, assess, and reinforce key skills and competencies to drive measurable growth within your team.
Enablement Strategy
A versatile strategy for customer value
Discover how to reinforce customer value at every stage of the customer lifecycle, from deployment all the way through to expansion.
Enablement Strategy
The power of digital sales rooms in go-to-market strategies
Digital Sales Rooms (DSRs) help buyers navigate decisions more effectively while enabling sales teams to close more deals. Learn more.
Enablement Strategy
Guide: Highspot for go-to-market teams
Discover a unified enablement approach that enhances productivity, aligns teams, and drives predictable growth across sales, marketing, and revenue operations.
Enablement Strategy
The expansion equation
No organisation can afford to neglect its cross-sell and upsell efforts. Learn how to enable post-sales teams to secure expansion outcomes.
Sales Strategy
A product launch strategy built for liftoff
Amplify the impact of your new product with a launch strategy designed to reach the stars — and an enablement platform to get you there.
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Product video: Overview
Watch a quick video overview to see how Highspot provides the right guidance and the right content at the right time, every time.
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Product video: Analytics
See how Highspot's analytics empower your teams to optimise your sales process, maximize marketing investment, and better engage buyers.
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Product video: Sales training
Learn how you can onboard and upskill reps then reinforce critical knowledge, accelerate rep readiness, and boost confidence in this video.
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Product video: Sales content management
Discover how you can equip your reps to land the best content in every deal, with every buyer, and in every conversation in this video.
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