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Highspot appoints Laura Valerio as Principal Consultant, EMEA for Strategic Enablement Services

Posted in: Highspot News

LONDON, 20th September 2022 — Highspot, the sales enablement software solution that bridges the gap between strategy and execution, has appointed former Global Sales Enablement Program Lead, Laura Valerio as their new Principal Consultant for EMEA.

At Highspot, Laura will join the Strategic Enablement Services team. Here, Laura will contribute to the global team in defining enablement best practices, and will work with customers to create a repeatable enablement methodology to turn their vision into successful execution (Strategic Enablement Framework).

Over the last 6 years, Laura has led global sales enablement programs, from inception to successful implementation at Expedia and Deliveroo. More recently at Vodafone as Global Head of Sales Enablement Laura redesigned the existing sales enablement function. From strategy to execution, Laura improved value to customers by enhancing sales skills through coaching programs, and launched new joiners onboarding program, improving time to revenue by 50%.

Laura Valerio, Principle Consultant for EMEA at Highspot says:

“I’m excited to be joining the Highspot team. I’m looking forward to maximising the enablement impact across industries and accelerating Highspot’s growth and expansion across EMEA. This is particularly exciting for me as I’ve both implemented and experienced the product’s impact.

“The culture at Highspot is another aspect of my new role I’m really looking forward to, and one of the reasons I was drawn to working here. The team and I come from different backgrounds and experiences, so, we’ve fostered a very inclusive, safe environment open to new ideas and practices.

“I’ve always believed the best ideas come from close collaboration across diverse teams and working closely with customers, making my, and my team’s future at Highspot very exciting!”

Andy Champion, VP and General Manager at Highspot says:

“We’re delighted to welcome Laura on board the Highspot team. Laura brings with her more than a decade of experience and expertise in strategic planning and execution, as well as deep operational knowledge of sales enablement and sales enablement technology.”

“It goes without saying that having client-side experience is invaluable to Highspot’s customers and the wider sales enablement community that we serve. Personally, I look forward to learning from Laura’s insight, and using this to improve our products and the service we deliver to our customers.”

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About Highspot:

Highspot is the sales enablement platform that increases the performance of teams by bridging the gap between strategy and execution.

With Highspot, our customers turn sales and marketing initiatives into the actions that sales teams must execute and enable sales and marketing leaders to measure what is and is not working with deep and actionable insights.

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