Do you spend hours trying to tell a story through your content analytics, unable to shake the feeling that you’re not quite capturing the whole picture? Now more than ever, it’s imperative to understand how content is performing both with sellers and externally.
Though content creators are well aware of the value of phenomenal content, how can they validate what’s working and invest wisely—in a way that is scalable, consistent, and delivers results?
In this webinar, Highspot Sr. Manager of Content, Marissa Gbenro, and Abi Roucka, Learning Content Manager at Braze, discuss how to leverage smart analytics to build a business case for better content and best practices to increase your content ROI.