Revenue teams face a major challenge. Shrinking budgets, rising quotas, and glaring inefficiencies plague organisations in every sector. Streamlining is no longer optional. Doing more with less is the only way to survive.
The solution is simple: technology. Sellers need the right tools to do their jobs. With an overcrowded technology market, that’s easier said than done. Too many teams sacrifice strategic use and resource allocation by overburdening their sellers with tools, platforms, and solutions. This leaves a detrimental mark: organisations typically waste nearly a third of their IT budgets on misaligned technology. It also burdens sellers: the majority (66%) report “drowning” in tools.
To survive and thrive, your business must focus on the right technology. This cuts costs and ensures your sellers have the tools they need to perform better, faster, and more effectively, allowing your organisation to achieve the coveted status of operational excellence. Which then turns your sales teams into revenue-generating machines.
Operational excellence starts with technology
The wrong tools block organisations from achieving operational excellence. As AI use and evolution ramp up, this is mission-critical. Organisations need operational excellence to sustain business growth. The first place you can start is with technology that drives continuous improvement.
Highspot’s unified, AI-powered platform ensures every tool earns its place, eliminating waste and maximising seller productivity. It reduces time spent toggling between tools. It saves money on unused, unnecessary, and cumbersome platforms or subscriptions. It boosts productivity. And, ultimately, it helps your sellers win more prospects, paving the way for predictable revenue growth.
Our technology provides four critical benefits to sales teams: better data insights, increased seller efficiency, improved resource allocation, and automation that empowers your people to do the work, not the chores.
Data-driven insights improve seller knowledge and performance
Your teams can’t know what’s working and what isn’t without proof points. Good data provides just that: information about where to improve, where to make changes, and where you’re seeing success. Nearly half (45%) of sellers currently work with incomplete or inaccurate data, leaving them defenseless in the fight to meet quota.
Higspot’s unified, AI-powered system better aggregates data, filtering out what’s important and what isn’t. It also more accurately, comprehensively analyses and interprets data. This empowers leaders and sellers to create scalable, impactful change in the selling process. And when that information comes from fewer sources, there’s less room for error or numbers to fall through the cracks. Powerful data analysis doesn’t only share what’s happening now, it also informs the future for revenue-generating teams—and your organisation as a whole.
Increased seller efficiency enables better seller performance
Each of your sellers brings their own skill sets, areas for improvement, and backgrounds to the table. Highspot’s AI-powered, on-demand coaching helps managers provide tailored programming that speaks to a seller’s specific needs and expertise. This drives behaviour change at scale so that all sellers become top performers and ultimately drives seller efficiency.
Personalised onboarding, coaching, and development opportunities allow your teams to share their successful behaviors—and learn new ones. By harnessing AI, Highspot makes this happen when it’s convenient for the seller and the manager. It’s scalable, timely, and relevant, driving toward improved seller performance at large.
Better resource allocation saves time—and money
Sellers are drowning in an overwhelming number of tools. Right now, your teams rely on disparate applications that each do one thing. Highspot reduces the number of windows a seller needs to open to find the right information when they need it. With sellers spending only 20% of their time selling, cutting down time searching for materials or information is critical.
Additionally, Highspot’s reduced tooling not only improves efficiency but also helps pad tightening budgets. Fewer tools mean fewer subscriptions, platforms, and downloads. Tech stack consolidation provides a path toward both greater productivity and shrinking overhead.
Automation lets your sellers sell
Again, a seller spends less than a fifth of their time on sales activities. At a time when your organisation counts on your teams to drive revenue growth, that’s not enough. Our technology means your teams can“set it and forget it” when it comes to mundane, tedious tasks. Powered by AI, Highspot’s automation capabilities let your people focus on their customer engagements. Sellers don’t waste hours on grunt work that a machine can do faster, easier, and with fewer errors. Highspot empowers your teams to prioritise securing wins that ultimately grow your business.
Good business starts with good technology
Organisations need sellers to perform to drive revenue growth. But your sellers need the right tools to take their work to the next level. Equipping your teams with technology that streamlines the sales process and adds value to their work, rather than wasting their time and your money, is the only way to achieve operational excellence. Organisations that stick with tired tech will likely stagnate.
Highspot doesn’t just streamline and optimise your process. It transforms how teams sell, coach, and grow. It’s the ultimate tool for success: our AI-powered, unified experience drives measurable outcomes. By providing your people with what they need to succeed, this technology turbo-charges your teams and your revenue machine.
Read our full guide to learn how Highspot can help you streamline your sales process to drive revenue growth.
