Highspot for technology
Built for B2B Tech. Powered by AI.
Arm every rep with an AI-powered platform that guides, adapts, and acts—so your GTM runs smarter at every stage.
Smarter GTM for modern tech companies
Tech GTM teams move fast, but fragmented tools, disconnected insights, and misaligned content slow reps down. Highspot brings clarity and control with an agentic platform powered by Nexus™, our unified AI and analytics engine.
SaaS and cloud platforms
Elevate rep performance with AI-powered training, guidance, and coaching that adapts to fast-changing products, buyers, and growth strategies.
Cybersecurity and infrastructure tech
Navigate complex, high-stakes deals with AI-driven playbooks, coaching, and compliance-ready content that scales across regions and partners.
Martech and adtech
Launch faster and stay on message with AI-surfaced content, personalised plays, and engagement insights that drive initiative and deal performance.
Dev tools and AI/ML platforms
Help reps simplify technical value stories and scale enablement with AI-powered training, content, and coaching built for global GTM.
The agentic platform for B2B tech go-to-market
Intelligence that drives execution
Turn GTM signals: content usage, rep behaviour, buyer activity into actionable insights that help reps execute faster and more effectively.
Agents that guide, automate, and adapt
From surfacing next steps to automating enablement workflows, AI-powered agents embed real-time guidance directly in seller workflows, no toggling required.
Built for every rep, region, and revenue model
Unify content, training, and analytics across roles, teams, and product lines, so you can scale what works across product launches, partner programmes, and growth initiatives.
AI that fixes what’s broken and scales what works
Practice that performs: AI Role Play for tech reps
Sharpen value storytelling and objection handling with AI Role Play: auto-scored for clarity, confidence, and accuracy across personas and products.
Launch readiness in real time, powered by Agents
Deploy new messaging, training, and content instantly with Agents that guide reps through every motion, from product release to new markets.
Coaching that scales with precision
AI pinpoints individual skill gaps from training, calls, and behaviour, so tech managers coach where it counts, and reps improve where it matters.
Everything your teams need to sell—built in
Equip reps with the right content automatically
Deliver relevant, on-message content in the flow of work, surfaced by AI based on rep role, deal stage, and buyer behaviour.
Train at scale with adaptive, AI-powered learning
Ramp faster with personalised learning paths, certifications, and reinforcement that align to evolving product and role needs.
Guide every deal with in-the-moment action
Move opportunities forward with AI-powered deal insights and tailored actions, based on deal stage, persona, and buyer signals.
Coach with feedback grounded in real performance
Use AI to surface coaching opportunities from calls, training, and rep activity, so feedback is timely, targeted, and easy to scale.
Highspot provided a really integrated way to create an engaging platform for new hires…They get excited about logging into the platform every day…They also retained the information better.
Madison Brisseaux
Senior Director of Commercial Training, The Trade Desk
We’ve been able to reduce seller ramp time to productivity by about 20% and we’ve been able to make additional improvements to training along the way.
Shawn Pillow
Director of Sales Enablement and Solution Consulting, Granicus
Our sales teams are able to access our most recent messages and pitch decks and use that material to close deals faster. We want our sales team to be as efficient as possible and Highspot helps us do that.
Gretchen Eischen
CMO, Icertis
A high-performing go-to-market team starts here
Award-winning artificial intelligence
Agentic AI that acts with insight, so every move makes an impact. Whether it’s moving a deal forward, scaling an initiative, or turning around a quarter, agentic AI helps GTM teams rise to the moment with clarity, confidence, and impact.
Actionable analytics
Turn every GTM signal into performance-driving insights. Track adoption, behaviour change, and outcomes with unified analytics across content, training, coaching, and engagement to understand business impact and optimise your GTM strategy.
Industry-leading ecosystem
AI-powered execution embedded in every GTM workflow. Highspot connects with your GTM stack—Salesforce, Outlook, Slack, and more—embedding AI-powered guidance in daily workflows and enhancing the impact of your existing AI tools.
Enterprise security and compliance
Enterprise-grade security built for AI-powered go-to-market. Highspot safeguards your content and data with encrypted AI inference, role-based access, global compliance support, and a commitment to never using customer data to train models.
Conversation intelligence
Go beyond call transcripts. Measure, coach, and grow skills that drive performance. Highspot connects practice and real-world performance using a skill framework to evaluate calls, training, and Role Play, then deliver targeted feedback that drives growth.
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