Sales Coaching

How AI-enabled coaching transforms sales teams

How AI-Enabled Coaching Transforms Sales Teams

Sales teams today face longer cycles, tighter budgets, and rapidly shifting buyer expectations. Traditional coaching methods can’t keep pace. This research conducted by ATD reveals how AI-enabled coaching is transforming sales performance, empowering reps, and driving stronger business outcomes.

Key highlights from this report include:

  • 91% of organisations using AI coaching saw salespeople meet or exceed goals, compared to 69% with traditional methods
  • 79% reported improved quality of customer interactions thanks to AI coaching
  • AI-powered coaching boosts productivity, confidence, and win rates while freeing managers to focus on strategy

Discover how leading organisations are leveraging AI to elevate sales effectiveness and adapt to today’s market challenges. Download the full report now.

Explore the Product

Learn how to boost win rates, increase team productivity and grow revenue. Take a tour of our product today.

Sales Enablement Maturity Assessment

Get a personalized plan to uplevel your enablement strategy—start by taking our enablement maturity assessment below.

Explore the product

Learn how to boost win rates, increase team productivity and grow revenue. Take a tour of our product today.

Sales enablement maturity assessment

Get a personalized plan to uplevel your enablement strategy—start by taking our enablement maturity assessment below.