Leading insurtech company will leverage Highspot’s sales enablement platform to provide salespeople with rich, relevant content that will help supercharge its outbound efforts.
15th September 2020 – London, UK — Highspot, the revenue enablement platform that makes every customer conversation count, today announced that Shift Technology, a provider of AI-native fraud detection and claims automation solutions for the global insurance industry, has selected Highspot to help launch its sales enablement efforts and increase overall sales productivity in a heavily competitive and specialised market. Based in Paris, France, Shift Technology adopted Highspot because of the platform’s ease of use, analytics, and integration with Salesforce.com.
“Enablement has been a vital go-to-market element for us,” said Don Matejko, President and Chief Revenue Officer at Shift. “Effective sales enablement has the power to take organisations from good to great, especially in a remote work environment. This means that having the right information and content at the right time, and enabling our sellers to have the relevant buyer messaging is key to our success. Highspot’s powerful platform will help us create a sales and revenue mechanism by connecting our sellers with highly relevant marketing, customer success, and customer-facing content in an easy and intuitive way.”
Shift Technology has a global sales organisation, serving the world’s leading insurers across the US, EMEA, LATAM, and APAC. Given the need to verticalise its sales efforts, Shift Technology was searching for a robust sales enablement solution that would allow sellers across geographies to easily search for and select relevant, up-to-date content to help drive revenue growth.
“Given the very specialised nature of the companies we sell to, our sales professionals need a high degree of domain expertise where they can show that they know our prospects and our products better than anybody else in the industry,” added Matejko. “Highspot’s intuitive user interface, personalisation capabilities, and analytics will allow us to stay up-to-date with content that is always relevant to each of our sales motions.”
“We initially examined three leading sales enablement solutions. Following a thorough review process across the go-to-market leadership team, we unanimously selected Highspot due to its user interface, personalisation capabilities, and ease of use. We look forward to a bright future for sales enablement at Shift Technology,” concludes Matejko.
To find out more about how Highspot can empower your go-to-market teams, visit Highspot’s website.
About Shift Technology
Shift Technology delivers the only AI-native fraud detection and claims automation solutions built specifically for the global insurance industry. Our SaaS solutions identify individual and network fraud with double the accuracy of competing offerings and provide contextual guidance to help insurers achieve faster, more accurate claim resolutions. Shift has analysed hundreds of millions of claims to date and was presented Frost & Sullivan’s 2020 Global Claims Solutions for Insurance Market Leadership Award. For more information please visit Shift Technology’s website.
Highspot is the revenue enablement platform that makes every customer conversation count. We empower companies to elevate customer conversations that drive strategic growth. Our platform combines intelligent content management, training, contextual guidance, customer engagement, and actionable analytics. Revenue teams use Highspot to deliver a unified buying experience that increases revenue, customer satisfaction, and retention. With global support across 125 countries, Highspot is the highest rated sales enablement solution on Salesforce AppExchange, G2, Microsoft Store, Google Play, and the Apple AppStore.