Siemens provides the global industrial sectors of Digital Industries (DI) and Smart Infrastructure (SI) with current sales information using a new Sales Enablement solution, eliminating the need for lengthy searches. This achieves a better integration of sales, marketing and communications.
Siemens is a technology conglomerate active in nearly every country around the world. The primary focuses within these two industrial sectors are on automation and digitalisation in the process and manufacturing industries, as well as smart infrastructure for buildings and decentralised energy systems. In 2022, Siemens’ global revenue in the Digital Industries and Smart Infrastructure segments amounted to approximately 19.5 billion euros and 17.4 billion euros, respectively.
Both business sectors share a common challenge: Finding the correct and up-to-date sales documents is cumbersome and time-consuming. The marketing and communications teams also lack transparency about which documents are even relevant for sales.