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Sales Enablement Analytics: Measure What Matters to Your Business

Wednesday, January 22nd 2020

Sales Enablement PRO and Sales Enablement Society recently teamed up to understand how practitioners are currently measuring sales enablement — and, most importantly, whether those metrics correlate to true business impact.

The result was the Sales Enablement Analytics Report, which covers effective strategies for measuring sales enablement success across three main areas: Performance, Proficiency, and Productivity.

Join the live webinar featuring Jon Perera, CMO of Highspot, as he dives into the report and discusses the common and emerging trends in measuring the business impact of sales enablement, including:

  • Commonly measured metrics, and why they’re under-representing sales enablement’s value
  • How to get stakeholder and cross-functional alignment on the metrics that really matter and move the needle
  • Growing trends in emerging sales enablement metrics on areas like: customer centricity, behavior change, and culture-centric KPIs

Date: Wednesday, January 22, 2020

Time: 10 a.m. PT / 1 p.m. ET


jon perera, highspot

Jon Perera, CMO

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