Category: Product News

Get Everything You Love About Highspot Without Leaving Microsoft Dynamics 365

microsoft dynamics 365 integration

We’re here to help sellers and marketers wherever they are. That’s why we continue to invest heavily in Highspot Everywhere, a technology integration program with more than 50 cloud, on-premises, and mobile integrations. Highspot Everywhere makes it easy for sellers to engage with buyers and close deals faster, more efficiently, and in more ways than ever before.

Today, we’re extending our integration investments with a new, comprehensive integration with Microsoft Dynamics 365. Building on our prior Dynamics 365 integration, we now offer the full suite of Highspot capabilities directly within Dynamics 365 — meaning your reps can use the industry’s highest customer-rated sales enablement platform without having to leave their existing workflow.

Let’s dive deeper into four key benefits.

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Highspot Launches New Integration with Microsoft Dynamics 365

highspot launches new integration with microsoft dynamics 365

New Release for Microsoft AppSource Delivers AI-driven Content to Improve Buyer Engagement Across Entire Sales Process

SEATTLE, June 11, 2019 – Highspot, the highest customer-rated sales enablement platform, today launched a new integration with Microsoft Dynamics 365 for Sales, which is available on Microsoft AppSource. Joint customers can now leverage Highspot’s full suite of capabilities directly within their Dynamics 365 environment to elevate buyer engagement and ultimately, further accelerate revenue growth.

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Challenger Sales Shares Two Elements for Winning Critical Customer Moments

challenger sales critical customer moments

You need the skills to perform and the content to deliver.

Neil Armstrong was the first man on the moon. That’s pretty well known. What’s less well-known is his distinguished service as a fighter pilot in the Korean war and his close brush with disaster. On his seventh mission, the wing of Armstrong’s Panther jet clipped an anti-aircraft cable and was cut completely in half. With his plane mortally wounded, Armstrong prepared to bail out, but he had one problem — he had never received proper ejection training.

So, what did Armstrong do? He grabbed the flight manual and studied in the nick of time, learning the protocol and following the steps to make it out alive.

A key moment with a customer isn’t quite as life-and-death as bailing out of a wounded fighter jet — but there is an interesting analogy in this story worth exploring.

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Highspot Sales Acceleration Partners Fill a Growing Need for Sales Enablement Expertise

sales acceleration partners

We all know that dynamics between buyers and sellers have changed and continue to evolve faster than the time it takes a hot prospect to turn cold.

As power shifts increasingly to the buyer, sales organizations must transform — or get outmaneuvered by competitors. Buyer demands make it more difficult to engage, connect, and close deals, especially as these buyers become educated earlier in their journey. The 2019 State of Sales Enablement report found that more than half of the respondents noticed today’s buyers conducting more research prior to engaging sales than ever before.

The antidote is great technology that puts the right content at the seller’s fingertips at the right time. But this still leaves a major wildcard — the quality of the content itself. While Highspot can help pinpoint content that’s working or not with analytics, the content’s quality must be addressed with deep expertise.

That’s exactly why we’re so excited to announce the introduction of Highspot Sales Acceleration Partners.

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Highspot + Slack: Leverage Highspot Without Leaving the Conversation

highspot slack integration

At Highspot, we obsess over inventing innovative ways to make sales and marketing teams more efficient. From leveraging our unique content management approach to Highspot Everywhere’s 50+ integrations, customers gain back hours every week.

That brings us to why we’re particularly excited about being the first sales enablement platform with a Slack integration — it goes right to the heart of our obsession around efficiency. With Highspot’s Slack integration, marketers and sellers save time by using Highspot’s capabilities from directly within Slack.

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Highspot and Clari Connect Go-to-Market Teams for Efficient Revenue Operations

highspot clari integration

Today’s winning sales teams know that the modern buyer has changed. Buyers expect customized experiences and prioritize vendors who empower them with valuable information and don’t sell to them with generic pitches. Successful sales teams also know that delivering an effective, personalized buyer experience requires actionable analytics around buyer engagement and sales activity data. This is modern selling — using data-driven insights to adapt to buyer behavior and predictably grow revenue.

Highspot Integration with Clari Enhances Revenue Processes, Analytics

Our friends at Clari share our view of what it takes to succeed in sales today. That’s why we’ve teamed up to integrate Highspot into Clari’s Connected Revenue Operations platform. Building on Highspot Everywhere, which focuses on adding value to sellers and marketers no matter where they work, the combination of Highspot and Clari delivers a single workstream for managing and enabling modern selling. Together, we’re empowering marketing, sales enablement, sales operations, and sales performance management teams to effectively collaborate on the fastest, most predictable path to revenue.

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5 Reasons Why Everyone Should Participate in a Hackathon

reasons to do a hackathon

For an entire day, dozens of my colleagues and I came into work and didn’t do our jobs. None of us got fired. Rather, it was arguably one of the most productive and eye-opening days we have had all year. Allow me to explain.

I lead Highspot’s product marketing team. Typically, I spend my time developing go-to-market strategies, talking with customers, preparing sales teams, creating marketing content — you name it.  On this day, however, I had the opportunity to participate in Highspot’s first annual competitive hackathon.

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The Difference a Year Can Make in the Age of Enablement

highspot 2018 review

Rome wasn’t built in a day — or a year. But when each day brings progress, achievements soon follow.

Reflecting back on the last 12 months, we are both proud and humbled to note the strides that Highspot has made with the support of our employees, customers, partners, and investors.

In just 365 days, we have witnessed incredible change:

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